For any affiliate program to be a success, every action should be carefully monitored. Without understanding how each of your affiliates are performing and how much traffic they are bringing in, you won’t be able to determine who needs more support. To do this successfully, you need to have the right affiliate stats aggregators and reporting platforms. Not sure where to start? Check out some of the best platforms that we think you should try below.
Nifty Stats
Nifty Stats has been on the market for over 10 years, and it has over 20,000 satisfied customers. With over 10,000 affiliate programs and advertising networks already using this platform, it might be one to check out for yourself.
The platform itself is a desktop utility and it will automatically download the stats from your affiliate programs and networks at regular intervals. This allows you to see the stats in real time as often as you like. You can even get a daily summary for your own reports. This secure platform can be purchased on a yearly contract or you can pay for 1 month or 3 months. The yearly price is £249.00 for those who are thinking of investing.
Routy
Have you ever considered using Routy? This affiliate reporting platform is a great performance-based tool that allows you to easily track links and pay affiliates on time. With Routy, every click is counted, and this helps to increase campaign accuracy. The platform comes with innovative features including geo-targeting and centralised URL/Param management.
The Routy site is free to join so if you are looking for a new platform, we recommend checking this one out. Unlike other affiliate management software, Routy is SaaS so you will find the set-up process very simple.
Voonix
If you want to make your life easier as an affiliate manager, we recommend checking out Voonix. This platform cuts out the log in process and the API allows you to easily integrate your data. Voonix is fully responsive with access available on the go on your mobile devices. Thanks to this cloud based solution, you will gain insights into your program and maximise your ROI.
If you want to try out Voonix for yourself, you can sign up to the Freemium package that allows you to test out all of the features. You can integrate up to 10 brands free of charge and see if it is right for you. Affiliate tracking and reporting is straightforward with this platform.
Refersion
Refersion was designed to make both affiliate marketing and influencer marketing simple. With a 14 day free trial, this reporting platform is perfect for an affiliate manager looking for a change. You can easily integrate the platform into your eCommerce platform and track sales from anywhere.
If you want, this platform also allows you to watch the clicks and the conversions in real time, automating commission payments all at the same time. There are a few packages to consider when looking at Refersion including the Professional package that costs $89 per month and the Enterprise package that will require a chat with sales before a price is offered.
Try these platforms
Tracking affiliates should be simple – especially with so many tools at your disposal. Automate your tracking and your payments by using one of these platforms and allow yourself to spend more time nurturing your affiliates and building relationships that will grow your brand.
