Season 8 of the affiliate marketing podcast has finally landed and we are kicking off the season with an amazing, yet controversial topic. The great resignation is truly upon us and for employers, it is causing a bit of a stir. On the show this week we have Susannah Rayburn, General Manager of Affiliate Network at Diablo Media. Since 2013, Susannah has been working behind the scenes helping to make Diablo Media one of the top Performance Marketing companies in the US. With a passion to help others succeed, she thrives on providing leadership, support, and education to all members of the team. Who else better to discuss the effects of the great resignation?
Diablo Media pride itself on being able to run effective performance marketing campaigns that you need to deliver the right message across the right channels. Whether you need to acquire new customers, generate leads, or drive other customer actions—They have the tools, the people, and the expertise to get the job done. If you’d like to learn more about Diablo Media’s services or are interested in becoming an Advertiser or Publisher with Diablo, please visit their website at https://diablomedia.com/
Listen to hear more about:
- What is the great resignation?
- 4-day work weeks and how beneficial they have been for both the company and employees
- The ways that Susannah has managed to retain the company culture
[01:00] – Susannah takes us through her career and how she got to where she’s at now
[05:30] – Lee-Ann discusses how difficult it is to already retain talent in this industry
[09:30] – Listen to hear about Monday.com and how crucial it has been for Diablo Media
[22:00] – Lee-Ann discusses incentives that the affiliate industry should be looking to implement
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Season 8 of the Affiliate Marketing Podcast is here! We will be adding new episodes each week that will feature a range of guests sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
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