We’ve reached the end of another superb season of the Affiliate Marketing Podcast. During Season 16, we hit over 250,000 downloads! To all of you around the world who listen in, we thank you for your support and for lending us your ears. This season featured interviews with industry figures, discussions on affiliate marketing trends, and insights into the future of the industry. Let’s take a look back at the highlights from this season…
Listen in here…
Building an Affiliate Empire: Female Founders that are FIERCE
Sharon Rechter is the Co-Founder and President of First Media, a leading media publisher with over 250 million followers, that reaches 71% of US women every month across its brand portfolio. She joined Lee-Ann to discuss her approach to reaching consumers where THEY are. They discussed the kind of content that really works and resonates, how Sharon approaches new trends, as well as data that is important to her. As President, Sharon has grown First Media from a single linear cable channel to a global media business, with over 200 employees across three countries. She has created a phenomenal business empire and shares some of the best advice for affiliate managers and publishers just starting out.
Catch-up on this episode here.
Tracking Debate and Shifting Affiliate Paradigms
Lee-Ann was thrilled to welcome one of the OGs in the Affiliate business, ex CEO of Webgains Network and newly appointed CEO of Game Lounge, Richard Dennys.
In this episode, they discussed Richard’s perspective on the affiliate industry having worked at Webgains and how eCommerce differs to the iGaming industry. He discussed the importance of collaboration in whatever position you’re in and why it’s good to look outside of your own vertical to understand where trends will be taking you, going forward.
Listen in to their conversation here
How To Avoid Burnout This Year in Affiliate Management
Now, this was a topic so big that one episode just wasn’t enough. Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca took to the mic to talk about affiliate manager burnout – from the perspective of two experienced professionals in the industry.
Lee-Ann says, “It reminded me that pushing yourself to the limit can easily backfire – highlighting the importance of taking stock and looking after ourselves as a priority in this fast-paced industry.”
We encourage you to answer the Burnout Assessment which you can find here. See which steps you can take to manage your stress levels.
Emily shared her thoughts on the initial signs of burnout. Claire also shared the importance of playing to your skills and being honest when feeling overwhelmed or stressed.
This is a real lesson in never underestimating the power of self-care. Take some time out now, grab yourself a beverage of choice and listen to these wise words…
Part 1 is available here
Part 2 is available here
Listen to find out more about:
- A full summary of what Season 16 of The Affiliate Marketing Podcast had to offer.
- Our upcoming events, including September’s ELEVATE Summit: check out this episode for a full summary of our first ever in-person event, coming to you LIVE in London: ELEVATE Summit: Where Lead Generation and Affiliate Marketing Will Collide
- A sneak peek at Season 17!
Key segments of this podcast and where you can tune in to go direct:
[01:25] Season 16 Recap and Milestone achievement
[03:30] How To Access More of Our Content
[39:00] All About ELEVATE
ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September.
EARLY BIRD TICKET PRICES END SOON!
Tickets to this two-day conference at Park Plaza Westminster Bridge, include:
- Full two-day conference and keynote speaker line-up (Learning from the best in the industry)
- Access to specific Masterclasses helping you level up your performance and skills development
- Lunch and Refreshments FREE on both days
- Networking and Exhibitor Area
- Matchmaking meet-ups
Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights.
Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here.
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