The Performance Marketing Association has announced its Board of Directors for 2023 in an announcement on its website, and among the names is our very own Lee-Ann Johnstone.
The Performance Marketing Association is a non-profit trade association representing the performance marketing industry. They strive to protect accountable performance marketing and promote the growth and standards of the industry. As a board member, Lee-Ann will be joining a carefully chosen set of individuals who will be tasked with advocating on behalf of the businesses that comprise the performance marketing industry.
The announcement found on the Performance Marketing Association website, said: “Congratulations to the 6 new members of the PMA Board of Directors who were selected by the membership this past month: Jeannine Crooks, Awin, Kelly Ground, Acceleration Partners, Chris Tradgett, Moonpull, Debbi Dougherty, Rakuten Advertising, Dustin Howes, Performance Marketing Manager, Lee-Ann Johnstone, Affiverse Limited.”
“The new members will take office in January, joining these current members who are serving the second year of two-year terms: Mike Allen, Businesswright, Sarah Beeskow Blay, Silverbean, Christen Evans, LaRue PR, Jim Nichols, Exclamation Marketing Solutions, Mandy O’Brien, Partnerize, Anne Parris, Desiree Toto, CJ.”
“We appreciate everyone who took the time to nominate, run, or vote in the election. The PMA is made strong by its Board of Directors. I look forward to working with the new board over the coming year!”
In response to the news Lee-Ann posted, “I’m delighted to announce that I’ll be joining the Performance Marketing Association board along with these lovely folk to help promote best practice and learnings in the performance marketing industry.”
“Thanks for your vote and this opportunity to contribute in 2023 Tricia Meyer and the rest of the Board and other fellow members too!”