DraftKings is to launch its first sportsbook retail outlet later this week when the doors open at its new Scarlet Pearl Casino Resort in D’Iberville, Mississippi.
Promising to offer a “superior customer experience”, the Draftkings at Scarlet Pearl Sportsbook is to officially open this Friday, and will transform the property’s existing PRL Bar into a “multi-screen betting and social destination for sports lovers”.
The sportsbook is to offer customers the opportunity to wager on dozens of sports, and is to soon encapsulate live, in-game betting at three windows.
Also striving to offer a variety of ways to place bets, the sportsbook is to incorporate on-site kiosks, in addition to an on-premises mobile app, subject to regulatory approval.
“We’re thrilled to be working with Scarlet Pearl Casino Resort, whose leadership has a high bar for quality and a forward-thinking approach to sports betting; a perfect fit for DraftKings,” said Matt Kalish, Chief Revenue Officer and Co-founder of DraftKings.
“We’re excited to bring and offer an innovative sports betting experience to sports fans, in one of the largest and most competitive gaming markets in the US.”
Responsibility for directing the operations of the new Scarlet Pearl Sportsbook team will fall to Nicholas Sfanos, who will draw upon previous experience of running sportsbooks for Station Casinos throughout Nevada.
LuAnn Pappas, Scarlet Pearl Casino Resort CEO, added: “We are excited to introduce DraftKings, a ‘New Way’ to game for our current and future guests. Our collaboration with DraftKings is an opportunity for us to continue to set high standards on the Mississippi Gulf Coast, and give our players a new home for sports betting.”
Via this fresh launch of the Scarlet Pearl Sportsbook, DraftKings states that it is to “once again be at the forefront of innovation within the world of sports and entertainment”.
DraftKings at Scarlet Pearl Sportsbook is to launch following the receipt of the necessary licence from the Mississippi Gaming Commission, among other required regulatory approvals.
