Popular US sportsbook and daily fantasy brand DraftKings has launched its mobile product in Pennsylvania. Players in the Keystone State can now wager on both professional and college games, either online or in-app. The brand also operates in New Jersey and Nevada, and recently also expanded into Indiana.
DraftKings’ Pennsylvanian expansion: what’s involved
In addition to a range of pre-match bets, players will also be able to place money while games are ongoing. Player proposition markets are also going to be offered.
Affiliates with Pennsylvanian traffic can also benefit from this expansion by joining the DraftKings affiliate program. For new users attracted via your links, you’ll receive 40% net gaming revenue for their first 30 days. From day 31 onwards, the commission structure shifts to 25%.
Operating in Pennsylvania is an exciting prospect, according to Jason Robbins – the company’s co-founder and chief executive. He said:
“Since our sportsbook product launched in 2018, we’ve made it our biggest priority to provide fans with a responsible place to wager. We’ve sought to do this via a technologically-advanced sports betting platform.
“Pennsylvania is home to two of the biggest sports cities in the world and multiple big-time college programs, with the most die-hard fan bases of all-time.
“We could not be more excited to introduce them to our top-rated mobile sportsbook, and provide them with the unrivalled experience that has become synonymous with DraftKings.”
The current state of US sports betting
As of late, sports betting in Pennsylvania is growing. In September 2019, it was announced that regulated wagering in this vertical reached $19.4 million in collective revenue.
Gambling elsewhere is also making moves. Two years after legalising online poker, PokerStars recently became the state’s first live digital brand in this space.
Since the repeal of PASPA in May 2018, multiple US states have legalised sports betting. Others, including Colorado, are also looking at the possibility of doing likewise. However, some states – such as New York – have only legalised the land-based version for now.
