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Affiverse CEO Lee-Ann Johnstone makes ‘Most Influential Women’ 2019 list
Affiverse Founder and CEO Lee-Ann Johnstone has made it onto the prestigious list for iGaming Business’ ‘Most Influential Women’ for 2019. Lee-Ann’s affiliate marketing journey Lee-Ann has been involved within digital... Read More
Article
• November 20, 2019
By Affiverse
What to do when affiliate applications decline in your program
So, you recently launched your affiliate program and the first few months went well. But now, you’re experiencing a steady decline in new affiliate applications. So, what to you do?... Read More
Article
• November 13, 2019
By Affiverse
Brazil’s national bank sets proposals over lottery price increase
Brazil’s national bank, Caixa Econômica Federal (CAIXA), has set proposals, to apply a series of price rises across its lottery products have been approved by the Secretariat of Evaluation, Planning, Energy and... Read More
Article
• November 4, 2019
By Affiverse
DMF Round Up: How voice search will impact the future of customer acquisition
The voice sector is faced paced and rapidly advancing, as just this week Amazon released 17 new Alexa enabled hardware devices including the Echo Frames (Alexa enabled glasses) and the... Read More
Article
• October 1, 2019
By Affiverse
William Hill continues transitional period as H1 losses total £63m
William Hill has continued to feel the fallout from the FOBT maximum stake reduction, with its financial performance again feeling the effects. After suffering a £721m setback earlier in the year,... Read More
Article
• August 9, 2019
By Affiverse
"Cracking result" on Cheltenham final day pulls bookies back from the brink
Following a difficult Cheltenham week for bookmakers, the final day of the festival saw roles reversed after a massively promising finish. Stephen Harris, Horse Racing Editor at Better Collective subsidiary... Read More
Article
• March 18, 2019
By Affiverse
XLMedia appoints Shaun O'Neill as Head of Sales
Digital performance marketing provider XLMedia has announced the appointment of Shaun O’Neill as the firm’s new Head of Sales with immediate effect. O’Neill will be responsible for the development and... Read More
Article
• March 15, 2019
By Affiverse
Cool new Growth Directory resources for affiliates
It’s a busy job being an affiliate, especially if you’re one that likes to keep on top and implement the latest digital marketing trends. Affiverse founder and CEO Lee-Ann Johnstone... Read More
Article
• March 13, 2019
By Affiverse
Alex Windsor, Apps4 web media: "Not many sites go into as much detail as mine"
Alex Windsor, founder of Apps4 web media, sits down with Affiverse to discuss his fledgling business ahead of the inaugural Digital Marketing Forum. Affiverse: Can you begin by introducing Apps4... Read More
Article
• March 12, 2019
By Affiverse
#WeSpeakAffiliate: International Women's Day Special
To mark this year’s International Women’s Day, Affiverse CEO Lee-Ann Johnstone caught up with three influential females from the igaming affiliate space: All-in Diversity Project co-founder Kelly Kehn, ComeOn Connect Head... Read More
Article
• March 8, 2019
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
In this episode, Lee-Ann Johnstone interviews Stephen Davis from Finder.com, discussing the intricacies of finance affiliate marketing. Stephen shares his journey into the finance sector, the current state of the...
Affiverse Partner
Article
How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....