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By Affiverse
Tokipot partner with Cellxpert to launch a new affiliate program
Tokipot has partnered with Cellxpert, Leading Affiliate Platform provider, to launch an innovative, patented “Live Fantasy” sports and esports betting affiliate program. LOTP Limited (Lord Of The Pot Limited), the... Read More
Article
• February 15, 2021
By Affiverse
NetGaming launches at First Look Games
The popular software developer NetGaming has partnered with First Look Games, allowing them access to this platform’s casino affiliate network. This will help them to boost their marketing activity and... Read More
Article
• January 28, 2021
By Affiverse
How can affiliates leverage E-A-T with content?
For any affiliates hoping to boost their ranking and drive traffic in 2021, E-A-T is something that needs to be considered carefully. There has been a lot of debate over... Read More
Article
• January 27, 2021
By Affiverse
Affiverse – Deliver Random Acts of Kindness for the festive season
We’ve hit December and the season of giving and festive cheer. I usually love this time of year, because I start to think about the year ahead and what we’ll plan... Read More
Article
• December 4, 2020
By Affiverse
DAZN sells European football assets to IMC
OTT sporting broadcaster DAZN Group has sold its European football assets to Integrated Media Company (IMC). Through this sale, the new digital publisher will acquire DAZN’s Goal.com, VoetbalZone and SPOX... Read More
Article
• September 28, 2020
By Affiverse
Kick off the August Bank Holiday weekend with the Digital Marketing Mixer
The third Digital Marketing Mixer, hosted by Lee-Ann Johnstone, has been confirmed for the evening of 28th August 2020.  Taking place between 4pm and 6pm BST, next month’s event will... Read More
Article
• July 24, 2020
By Affiverse
“Here we are, now entertain us” – the modern demand for infotainment
Words by PlayAttack Affiliates  During the election night that was going to determine whether G.W Bush or Al Gore would win the 2000 US presidential race, the viewership of the... Read More
Article
• July 21, 2020
By Affiverse
The question of whether or not UK affiliates should be licensed
At the moment, iGaming affiliates in the UK still aren’t regulated to the same level as gambling operators. While they have to adhere to advertising laws, there isn’t any due... Read More
Article
• June 19, 2020
By Affiverse
The resilience of affiliate marketing during COVID-19, backed up by Rakuten research
The past three months or so have been challenging for all industries. But in spite of this, one gleaming light has continued to burn brightly. What are we talking about?... Read More
Article
• June 17, 2020
By Affiverse
Google to make all advertisers verify their identity
Tech giant Google is making all advertisers go through a verification program, in a bid to increase transparency.  Originally brought in for political ads in 2018, the company has now... Read More
Article
• April 27, 2020
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
In this episode, Lee-Ann Johnstone interviews Stephen Davis from Finder.com, discussing the intricacies of finance affiliate marketing. Stephen shares his journey into the finance sector, the current state of the...
Affiverse Partner
Article
How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....