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Google Search Outage: How It Affects You
Around 9.30 pm ET on the 8th of August, Google experienced a large Google Search outage. This lasted throughout the whole night but there have been efforts to restore the... Read More
Article
• August 11, 2022
By Affiverse
Meta is backtracking its Live Commerce push, where else can marketers go?
Meta is getting rid of its live commerce features. Both Instagram and Facebook are about to lose a feature that might have been a big hit for online marketers. So... Read More
Article
• August 9, 2022
By Affiverse
Lean into platform personalities or diversify your content? We discuss
If you’ve seen any Instagram news lately, it’s probably been that of the Instagram revolution. A few brave users stood up to The Man, in this case Instagram chief Adam... Read More
Article
• July 29, 2022
By Affiverse
How will a recession impact affiliate marketing?
Whether we like it or not, the UK and probably the western world are on the cusp of another recession. Having only just recovered from the last recession in 2008,... Read More
Article
• July 27, 2022
By Affiverse
How to Keep Your Affiliates Active
Running a successful affiliate program takes a lot of hard work and dedication. If you want your affiliate program to seriously benefit your business, you need to work hard to... Read More
Article
• July 26, 2022
By Affiverse
The LinkedInfluencer: the hottest influencer platform is LinkedIn?
Influencers have always been in the business of selling themselves. As a brand, as a small business owner, as a relatable online friend, and now as an employee with the... Read More
Article
• July 25, 2022
By Affiverse
How do you market to gamers online?
Did you know that 70% of the American population are gamers playing some type of video game every day? That figure doesn’t even include the people who are playing mobile... Read More
Article
• July 15, 2022
By Affiverse
The Effects of Digital Marketing on Consumer Behaviour
Digital marketing has reinvented the marketing industry in a way that has never been seen before. With digital marketing including everything from social media promotions, websites, SMS marketing and email... Read More
Article
• July 11, 2022
By Affiverse
Fraudulent Bot Programs and Your Affiliate Campaign
Fraudulent activity including the use of bot programs used to target marketing campaigns is increasingly common. They can be particularly harmful when used in a way that the business may... Read More
Article
• July 8, 2022
By Affiverse
Is the Cost-Per-Click model still working?
The cost-per-click model, or CPC, has been the bread and butter of affiliate marketing since its inception. Affiliates include a link in their content, be that a blog or an... Read More
Article
• June 30, 2022
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
In this episode, Lee-Ann Johnstone interviews Stephen Davis from Finder.com, discussing the intricacies of finance affiliate marketing. Stephen shares his journey into the finance sector, the current state of the...
Affiverse Partner
Article
Everflow and Skimlinks Unite to Deliver Enhanced Revenue Channels for Premium Brands
New publisher partnership connects leading brands with thousands of vetted publishers to uncover additional revenue streams through Everflow’s Marketplace Everflow, a premier partner marketing platform, has announced a strategic collaboration...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....