The question of loyalties behind the famed “dance app”, TikTok, is reaching boiling point. Questions of intentions behind the app have been brewing since its explosion in the west due
The talk around banning the China-made and operated social media app, TikTok, has been around since the Trump administration, or even in the days of it being called Musically. But
The incredibly effective and engaging TikTok algorithm has been the subject of much discussion and study since the video-sharing platform’s meteoric rise. It seems to have an uncanny ability to
TikTok appears to be correcting the one thing that YouTube and Twitch have over it: a fully immersive experience. How are they doing that? With landscape, horizontal, full screen experiences.
Short form video-sharing platform TikTok has come under fire for alleged privacy and data protection law violations. The company is set to face a lawsuit filed by the State of
TikTok has launched its #ShopSmall Accelerator in preparation for Small Business Saturday. The guidance package is in partnership with American Express and will provide guidance for small businesses, platform tips,
Over the past few years, video sharing platform TikTok has enjoyed a meteoric rise in popularity. Users have flocked to the app to share videos and discover new content, with
The direction and methods behind a digital marketing strategy can be influenced by all sorts of things. Consumer behavior and preferences are changing constantly, marketers must constantly review and readjust
TikTok has launched a still image Photo Mode in what comes as an escalation in the rivalry between the video sharing platform and Instagram. The new feature looks remarkably like
The TikTok algorithm: what does it mean for marketers? TikTok, the short-form video-sharing sensation, took the social and digital media landscape by storm. Its remarkable success was fueled by the
TikTok has now rolled out its downvote feature to all users, allowing viewers to flag comments they deem to be harmful or inappropriate. The downvote option, represented by a thumbs-down
Every platform has a culture that arises from it that has an impact on the wider world. Reddit birthed QAnon, Facebook the mommy groups, Instagram the influencer. What is TikTok’s
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