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Insights

Bold perspectives, expert opinions, and emerging trends shaping performance marketing, featuring insights from partners.
By Affiverse
What social media platforms should affiliates use?
As an affiliate you need to make sure that you are nurturing a good community online so that you are able to get the engagement you need. You need to... Read More
Article
• June 17, 2021
By Affiverse
Newsletter feature launching for Facebook
Facebook is preparing to launch its newsletter feature soon. This follows on from the success of Substack, and Twitter’s launch of its own newsletter feature. Facebook’s iteration will be called... Read More
Article
• June 16, 2021
By Affiverse
What affiliates should know about Colorado’s new data privacy bill
As sports betting and casino gambling roll out across the USA, many affiliates are beginning to settle into the American markets and see what is on offer here. However, in... Read More
Article
• June 14, 2021
By Affiverse
The future of affiliate marketing – what can iGaming and retail learn from each other?
Affiliate marketing is one of those markets and industries that is constantly evolving. Affiliates need to be on the ball and hunting down changes and trends as they happen. Being... Read More
Article
• June 11, 2021
By Affiverse
How affiliates can appear confident in their copy
From social media posts to outreach to new partners to articles and guides on your site and in publications, affiliate marketing can include a lot of copy. This is a... Read More
Article
• June 10, 2021
By Affiverse
5 common affiliate marketing mistakes
When it comes to affiliate marketing, it is important to get it right first time. Building your own website can be difficult but costly and time-consuming mistakes can have a... Read More
Article
• June 9, 2021
By Affiverse
Tips for building your affiliate marketing email list
One great way to reach many different members of your audience and keep them engaged and interested in your content is through email marketing campaigns. Having an email list full... Read More
Article
• June 8, 2021
By Affiverse
How can affiliates use YouTube to drive sales?
When it comes to driving sales on YouTube, the first thing that you need to remember as an affiliate marketer is that audience is key. If you want to increase... Read More
Article
• June 7, 2021
By Affiverse
The Affiliate Life: How to plan your time effectively as a solo Affiliate Entrepreneur
We all love a good analogy, we see them surface as memes or gifs on platforms like  LinkedIn and Twitter. Pictures of sunsets and calm, with an often poignant message... Read More
Article
• April 29, 2021
By Affiverse
The Affiliate Life: Clueless and desperate, some lessons learned
Over the Christmas period, I had a couple of exciting conversations that could have opened up opportunities to grow this project at a rate of knotts – I’m talking about... Read More
Article
• January 20, 2021
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Affiverse Partner
Article
Everflow and Skimlinks Unite to Deliver Enhanced Revenue Channels for Premium Brands
New publisher partnership connects leading brands with thousands of vetted publishers to uncover additional revenue streams through Everflow’s Marketplace Everflow, a premier partner marketing platform, has announced a strategic collaboration...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....