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Insights

Bold perspectives, expert opinions, and emerging trends shaping performance marketing, featuring insights from partners.
By Affiverse
The Advertising Industry Set to Hit $1 Trillion: A New Era for Digital Marketing
The advertising world is on the brink of a remarkable milestone. Industry forecasts, such as the GroupM report, suggest that global advertising revenue will surpass $1 trillion in 2025. What’s... Read More
Article
• January 8, 2025
By Affiverse
Seasonal Fashion Trends and Affiliate Marketing Opportunities
The fashion industry is a fast-moving runway of ever-shifting trends that move with the seasons. These hold much influence over so much of what we see in retail and what... Read More
Article
• December 31, 2024
By Affiverse
Insights From the AWC Affiliate Event in Bangkok and Trends Shaping 2025
In this interview Parul Bhargava, the visionary CEO of vCommission, gives her thoughts on the AWC Affiliate Event in Bangkok. She shares some standout moments, offers insights on the evolving... Read More
Article
• December 16, 2024
By Emma Roberts
Affiliate Marketing 101: A Beginner’s Guide to Unlocking Its Potential
Affiliate marketing has become a cornerstone of digital revenue strategies, offering businesses and individuals the chance to earn income through partnerships. Whether you’re new to the concept or looking to... Read More
Article
• December 3, 2024
By Emma Roberts
The Influencer Lawsuit That Could Reshape the Industry
A legal battle between two influencers has sparked debates that could change the influencer marketing landscape. Alyssa Sheil and Sydney Nicole Gifford, prominent creators in the Amazon influencer space, are... Read More
Article
• November 28, 2024
By Emma Roberts
Should Affiliates Consider Setting Up a Social Account on Bluesky Now?
Bluesky, the decentralised social media platform backed by Twitter co-founder Jack Dorsey, has been gaining traction as a promising alternative to traditional networks like Twitter and Instagram. With its focus... Read More
Article
• November 26, 2024
By Emma Roberts
Jaguar’s Bold Rebrand: What It Means for Affiliate Marketers
In a move that has set tongues wagging across industries, Jaguar has unveiled a striking rebrand, complete with a refreshed logo and a refined brand identity. While the move has... Read More
Article
• November 26, 2024
By Emma Roberts
What Meta’s New ‘Views’ Metric Means for Affiliate Marketers
Meta’s decision to replace the long-standing “Impressions” metric with “Views” across its platforms has significant implications for advertisers and affiliate marketers. While impressions have traditionally served as a benchmark for... Read More
Article
• November 20, 2024
By Emma Roberts
Unlocking New Potential: How Affiliates Can Use YouTube’s Hyperlinked Comments to Drive Engagement and Conversions
YouTube recently introduced a feature allowing comments to be hyperlinked to Google search results, opening up fresh opportunities for affiliate marketers but also presenting new challenges. This change allows users... Read More
Article
• November 14, 2024
By Emma Roberts
Top Affiliate Marketing Trends to Watch in 2025
Affiliate marketing continues to attract attention from businesses and marketers alike, with 2025 set to bring fresh approaches and strategies. For affiliates looking to stay competitive, understanding key trends will... Read More
Article
• November 13, 2024
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
Scaling Your Affiliate Program Using Content on Performance
In this episode of the Affiliate Marketing Podcast, host Lee-Ann Johnstone speaks with Jodie Millward, the Agency Partnerships Lead at Linkby. They discuss the evolution of affiliate marketing, focusing on...
Affiverse Partner
Article
How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Article
Fashion Substacks Are Everywhere. Is the Bubble About to Burst?
Fashion writers, stylists, editors, and influencers are all doing the same thing right now: launching newsletters. Substack has become the go-to platform for independent voices in the fashion space—offering creative...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....