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Insights

Bold perspectives, expert opinions, and emerging trends shaping performance marketing, featuring insights from partners.
By Affiverse
How to create content for your business niche
The problem with just about every marketing advice guide or blog is that they are very vague. They’re looking to offer advice to everyone, and so focus on the large,... Read More
Article
• July 12, 2022
By Affiverse
Q&A with Sendcloud – SaaS Affiliate Marketing Trends
Affiverse recently sat down with Kate Makulova from Sendcloud to discuss trends in SaaS affiliate marketing. Why affiliates should consider SaaS affiliate programs and what they need to succeed? Let’s... Read More
Article
• July 1, 2022
By Affiverse
How do Gen Z influence marketing?
It might shock you to be reminded, but Gen Z can now legally start drinking. The eldest are currently leaving college and looking for work. It’s a far cry from... Read More
Article
• June 21, 2022
By Affiverse
How you can make that side hustle in 2022
With the housing market crushing us and energy bills going through the roof, the cost of living is rising, and there’s now more need than ever for a little side... Read More
Article
• May 12, 2022
By Affiverse
How can creators monetize their content?
As we reported yesterday, Twitch has greatly shaken up live streaming content creators by suggesting implementing mid-roll ads in its streams, causing an uproar on Twitter amongst creators looking to... Read More
Article
• April 29, 2022
By Affiverse
Why eCommerce needs affiliate marketing, and why affiliate marketing needs teens
We talk a lot about affiliate marketing here. How to do it, how to do it well, what are the social media implications, etc. but it is worth reminding ourselves... Read More
Article
• April 22, 2022
By Affiverse
Crediting content on social media: How to do it right
The internet is still considered somewhat of a Wild West landscape when it comes to credit. People share, retweet, and post with abandon, not worried about if the original creator... Read More
Article
• April 21, 2022
By Affiverse
How to make a regular monthly income with affiliate marketing
Affiliate marketing is a great way to make a regular income. In fact, theoretically, with a large enough audience, a couple of hours at the computer can make you almost... Read More
Article
• April 14, 2022
By Affiverse
Affiliates, influencers, and ambassadors: What’s the difference?
The terms, affiliates, influencers, and ambassadors, get tossed around interchangeably. For the most part, that’s harmless. They are all terms to describe someone getting paid to market a brand’s products... Read More
Article
• April 13, 2022
By Affiverse
What is this social media app BeReal? And does it have marketing potential?
The new social media platform, BeReal is gaining popularity around the world, with downloads up 315% in 2022 alone. But what is BeReal? And does it have any marketing potential?... Read More
Article
• April 12, 2022
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Article
10 Ways of Becoming an Affiliate Without a Blog
Beyond the Blog: 10 Ingenious Ways to Succeed as an Affiliate Marketer Without Writing a Single Post The affiliate marketing world has a well-worn path: start a blog, build traffic,...
Podcast
Affiliate Trends Unpacked: What We’ve Learned This Season
As Season 20 of the Affiliate Marketing Podcast concludes, host Lee-Ann Johnstone looks back at the wealth of insights shared by industry trailblazers across ten compelling episodes. From content creators...
Affiverse Partner
Article
IPL 2025: The Basics of Driving Traffic for the Indian Premier League by PIN-UP Partners
Landing pages, traffic sources, and maximum profit Sports have always been about big audiences — and today, those audiences go way beyond stadiums. Take the Super Bowl, for example. The...
Webinar
Webinar: Attracting and Retaining Affiliates with Seamless Payment Experiences
In a recent webinar, industry experts Teddy Ludmer, Senior Alliance Manager at Tipalti, and Ioana Chirnogeanu, Head of Publisher Development EMEA at Everflow, shared invaluable insights on how payment systems...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
With limited time and resources, affiliate marketers must make calculated choices about where to focus their efforts—whether they’re managing a portfolio of niche sites or multiple content sections within a...