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Insights

Bold perspectives, expert opinions, and emerging trends shaping performance marketing, featuring insights from partners.
By Affiverse
How to target Q5 in your marketing campaign
Financial periods are referred to as quarters, each comprised of three months throughout the year. We often hear companies mentioning things like Q1 revenue or Q3 profit, these are simply... Read More
Article
• November 17, 2022
By Affiverse
Meta fires 11,000 global employees, indicating what, exactly?
In the second social media mass firing in a week, Meta has dropped 11,000 global employees from its business. Meta, which is made up of Facebook, Instagram and Whatsapp, is... Read More
Article
• November 9, 2022
By Affiverse
What are the major social media platforms planning for 2023?
What are the major social media platforms planning for 2023? That’s quite a loaded question when it comes to Twitter. It’s only just been bought over by one sole billionaire... Read More
Article
• November 8, 2022
By Affiverse
Staying on top of your social media marketing strategy
For modern businesses in today’s digitally driven economy, a solid and effective social media strategy is absolutely crucial. Social platforms are where modern-day consumers discover new brands, follow the ones... Read More
Article
• November 3, 2022
By Affiverse
eCommerce trends taking off in 2023
If you have a brand with an eCommerce website or are running an affiliate blog, you’ll want to see these tips. A lot of emerging eCommerce trends are likely to... Read More
Article
• October 27, 2022
By Affiverse
What will Web3 and SocialFi mean for marketing?
The digital marketing landscape is constantly shaped and reimagined by new developments in technology. As our tools and techniques improve, digital content creators and marketers will have to constantly review... Read More
Article
• October 20, 2022
By Affiverse
The Rise of Micro-Affiliates
After beginning our recap of our ELEVATE summit a couple of weeks back, we are continuing the throwbacks as we look back at one of our other amazing panel discussions;... Read More
Article
• October 18, 2022
By Affiverse
B2B social media marketing strategies that work
B2B companies make up 23.6% of the US market, which is probably far more than most are aware of. They use different channels due to the nature of B2B marketing... Read More
Article
• October 14, 2022
By Affiverse
Affiliate marketing opportunities in the Metaverse
Affiliate marketing is one of the most important tools available to modern businesses. It is a cost-effective marketing method with high ROIs and can allow for focused, targeted campaigns. Many... Read More
Article
• October 13, 2022
By Affiverse
How do you get into influencing? Starting moves to affiliate marketing: 101
There are a lot of kids out there that are currently telling their teachers that when they grow up, they want to be an influencer. Astronaut is out: influencing is... Read More
Article
• October 12, 2022
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Affiverse Partner
Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Affiverse Partner
Podcast
How Big Affiliate Programs Keep Growing!
We’re back with another enlightening episode of the Affiliate Marketing Podcast. This week, Irina Makarova, CMO at PIN-UP Partners, shares her experience transitioning from FinTech to iGaming. Irina shares how...
Affiverse Partner
Article
IPL 2025: The Basics of Driving Traffic for the Indian Premier League by PIN-UP Partners
Landing pages, traffic sources, and maximum profit Sports have always been about big audiences — and today, those audiences go way beyond stadiums. Take the Super Bowl, for example. The...
Article
The Ultimate Guide to Telegram Engagement Tools
As Telegram solidifies its position as a premier platform for digital community building, the ecosystem of tools supporting channel and group management continues to expand. With over 800 million monthly...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....