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Insights

Bold perspectives, expert opinions, and emerging trends shaping performance marketing, featuring insights from partners.
By Affiverse
Walgreens is redirecting money out of its affiliate marketing program: a sign for the future?
In a move that has become somewhat familiar in the tech industry in 2023, Walgreens informed a large chunk of its paid professionals, via a rather inhumane mass email, that... Read More
Article
• February 6, 2023
By Affiverse
Key Takeaways from Amplify Summit: Modern approaches to amplifying content based partnerships in your affiliate program
In the first panel of the second day of the Amplify Summit, Lee-Ann was joined by a selection of affiliate marketing peers to explore modern search, what’s changing how AI... Read More
Article
• February 1, 2023
By Affiverse
Key Takeaways from Amplify Summit: How to navigate and build successful B2B partnerships
In this panel, Lee-Ann was leading a panel detailing exactly how you can navigate the partnership economy to build B2B and brand-to-brand relationships that drive incremental sales for your business... Read More
Article
• January 31, 2023
By Affiverse
Key Takeaways from the Amplify Summit: eCommerce and consumer shopability
On the first day of the Amplify Summit, Lee-Ann sat down with some well-respected industry peers to discuss the word of the year: eCommerce. Specifically, consumers’ buying behaviours and how... Read More
Article
• January 30, 2023
By Affiverse
Key Takeaways From the Amplify Summit: What the BIG affiliate & performance marketing trends are for 2023
In the opening discussion of the Amplify Summit, Lee-Ann was joined by Finder Head of Performance, Stephen Davis, Shopify Product Leader, Mike Schmidt, and Perform CEO, Erin Cigich, to discuss... Read More
Article
• January 27, 2023
By Affiverse
Case study: What can we learn from the Green M&M?
If you’ve watched Fox News over the past year, or seen the clips, you’ll know that Tucker Carlson has quite the bee in his bonnet about a certain sultry woman.... Read More
Article
• January 25, 2023
By Affiverse
Why the recession is good news for social media marketers
There is definitely a financial crunch going on around the western world. The US media doesn’t want to call it “a recession”, and the UK media keeps threatening it’ll happen... Read More
Article
• January 24, 2023
By Affiverse
Aiding mental health when you have an online presence
In today’s world, we’ve never been more aware of how important our mental health is. Conditions like anxiety and depression are prevalent, particularly among younger demographics. Many experts have theorized... Read More
Article
• January 20, 2023
By Affiverse
Getting your team ready to perform
As an affiliate manager, maximizing your team’s performance should be your number one priority. It is your duty to ensure that your team is always firing on all cylinders, and... Read More
Article
• January 18, 2023
By Affiverse
Top social media trends to watch out for in 2023
Social media represents one of the most important opportunities for affiliate markets. It offers access to a potential market of billions of customers and the creative options and opportunities are... Read More
Article
• January 17, 2023
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Affiverse Partner
Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Affiverse Partner
Podcast
How Big Affiliate Programs Keep Growing!
We’re back with another enlightening episode of the Affiliate Marketing Podcast. This week, Irina Makarova, CMO at PIN-UP Partners, shares her experience transitioning from FinTech to iGaming. Irina shares how...
Affiverse Partner
Article
IPL 2025: The Basics of Driving Traffic for the Indian Premier League by PIN-UP Partners
Landing pages, traffic sources, and maximum profit Sports have always been about big audiences — and today, those audiences go way beyond stadiums. Take the Super Bowl, for example. The...
Article
The Ultimate Guide to Telegram Engagement Tools
As Telegram solidifies its position as a premier platform for digital community building, the ecosystem of tools supporting channel and group management continues to expand. With over 800 million monthly...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....