According to global media agency Zenith, advertising expenditure on a number of social media platforms, such as TikTok and Instagram, will jump to $177 billion (£133 billion) whilst television will
Pinterest has finally expanded on its photo mood board format to go into video content. The photo-based platform has bought over Vochi, a video creation and editing app to expand
TikTok has released a set of new tips for driving conversation in TikTok ads. They come after a report on the most viral TikToks on the site in the past
The European Gaming and Betting Association (EGBA) has proposed the introduction of more regulatory framework for consumer protection, particularly with the aim of standardising practices. This has come about as
The world’s most popular instant messaging platform WhatsApp has announced it will launch five new features in 2022. The new features WhatsApp, which is home to millions of active users
TikTok has relaunched its Q&A feature, which was initially launched earlier this year, with more options than ever before. A new and improved version If you are an avid
The UK is reportedly set to block Meta’s $315m (£236m) purchase of popular animated GIF maker, Giphy. A monumental first The clampdown comes a number of years after the
Spotify has become the latest social media channel to capitalise on the growing popularity of short-form video content by testing a vertical video feature. It has been compared to the
The Deutscher Sportwettenverband (DSWV), Germany’s sports betting providers’ association, has rejected calls from a state minister to ban gambling advertising. Bremen’s Interior Minister Ulrich Mäurer wished to discuss the issue
India’s long-awaited cryptocurrency ban is coming into place with the announcement that the proposed bill will go through. What? It seems India is following the example set by China and
Social media platform Facebook has walked back its strict policies on posting about social issues. As we have covered in the past, Facebook recently put forward new policies involving advertisements.
In a survey of over 18 thousand people, Hootsuite has released a study that predicts the trends that will dominate 2022. A study in social Authority on all things social
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