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Breaking news, expert analysis, and the latest industry shifts curated and written by our editorial team to keep you informed on what truly matters in affiliate and performance marketing.
By Affiverse
BetaList tools that you should consider using
We get it – you’re busy. That’s why it’s important for affiliates and program managers to streamline their workflow where possible. Automation tools are useful for this, which is where BetaList... Read More
Article
• November 11, 2019
By Affiverse
Oryx has LatAm and Africa in sight through BtoBet deal
Oryx Gaming has gained a path into Latin America and Africa, after striking a deal with BtoBet. Under the content distribution agreement, Oryx will provide BtoBet will full access to... Read More
Article
• November 11, 2019
By Affiverse
Kenyan sportsbooks win tax tribunal
Kenya’s two largest sportsbooks, SportPesa and Betin, have won their wagering tax dispute with the government. The row with the Kenyan Revenue Authority (KRA) had resulted in both brands ceasing... Read More
Article
• November 8, 2019
By Affiverse
DraftKings mobile sportsbook goes live in Pennsylvania
Popular US sportsbook and daily fantasy brand DraftKings has launched its mobile product in Pennsylvania. Players in the Keystone State can now wager on both professional and college games, either online... Read More
Article
• November 8, 2019
By Affiverse
3 selling techniques to help you win new affiliate deals
Closing a sale with an affiliate can seem like an endless task – but it doesn’t have to be. Choosing the phrases and choices to close a commercial negotiation is sometimes... Read More
Article
• November 8, 2019
By Affiverse
PokerStars becomes Pennsylvania’s first online poker operator
PokerStars has launched in Pennsylvania, making history in the process by becoming the state’s first live online poker brand. It was launched as part of a joint-venture which also involves... Read More
Article
• November 6, 2019
By Affiverse
Aspire Global enters US market via Pariplay agreement
Aspire Global has stepped into the US gambling scene after its partner, Pariplay, struck a deal with 888casino in New Jersey. Under this agreement, Pariplay will provide access to its... Read More
Article
• November 6, 2019
By Affiverse
Gambling restrictions in Argentine economic reforms
Argentina’s Central Bank has introduced new economic policies, which will include gambling-related restrictions for citizens using their card. One of the largest implications is that cardholders can no longer complete... Read More
Article
• November 5, 2019
By Affiverse
BingoPort Awards 2020: Voting now open
Voting is now open for the 2020 BingoPort Awards, which will take place in London early next year. Players have the opportunity to vote within 12 separate categories, with the... Read More
Article
• November 5, 2019
By Affiverse
iGaming content and Facebook News
In a bid to improve the credibility of information shared on its website, Facebook recently introduced a new feature in the US: ‘Facebook News’. If this rolls out elsewhere, there... Read More
Article
• November 5, 2019
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Article
10 Ways of Becoming an Affiliate Without a Blog
Beyond the Blog: 10 Ingenious Ways to Succeed as an Affiliate Marketer Without Writing a Single Post The affiliate marketing world has a well-worn path: start a blog, build traffic,...
Podcast
Affiliate Trends Unpacked: What We’ve Learned This Season
As Season 20 of the Affiliate Marketing Podcast concludes, host Lee-Ann Johnstone looks back at the wealth of insights shared by industry trailblazers across ten compelling episodes. From content creators...
Article
The Next Chapter: Inside Affiverse Issue 3
Is Your Affiliate Strategy Ready for the Revolution That’s Already Underway? While most marketers are still using yesterday’s playbook, industry pioneers are quietly rewriting the rules of engagement—and the gap...
Webinar
Webinar: Attracting and Retaining Affiliates with Seamless Payment Experiences
In a recent webinar, industry experts Teddy Ludmer, Senior Alliance Manager at Tipalti, and Ioana Chirnogeanu, Head of Publisher Development EMEA at Everflow, shared invaluable insights on how payment systems...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
With limited time and resources, affiliate marketers must make calculated choices about where to focus their efforts—whether they’re managing a portfolio of niche sites or multiple content sections within a...