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Industry News

Breaking news, expert analysis, and the latest industry shifts curated and written by our editorial team to keep you informed on what truly matters in affiliate and performance marketing.
By Affiverse
New incentives added to Twitter Blue, including Twitter Gold for early access
The Twitter Blue saga continues, now with updated incentives to convince users to subscribe to Elon Musks’ “verification process”. Twitter Blue has expanded into Saudi Arabia, France, Germany, Italy, Portugal... Read More
Article
• February 6, 2023
By Affiverse
BCLC updates self-exclusion program to “reduce stigma” around scheme
The British Columbia Lottery Corporation (or BCLC) has added a number of updates to its self-exclusion program, one of which is a renaming of the program to “Game Break”. Game... Read More
Article
• February 6, 2023
By Affiverse
Walgreens is redirecting money out of its affiliate marketing program: a sign for the future?
In a move that has become somewhat familiar in the tech industry in 2023, Walgreens informed a large chunk of its paid professionals, via a rather inhumane mass email, that... Read More
Article
• February 6, 2023
By Affiverse
What brands are attending this year’s iGB LAC in London, and why?
The iGB LAC is back in London! From the 8-11 February the iGB LAC will take place in London ExCel and feature great minds from all over the iGaming industry... Read More
Article
• February 3, 2023
By Affiverse
Twitter cancels free access to its API, which hundreds of apps rely on
In another attempt to squeeze money from his newly acquired platform, Elon Musk has proposed introducing a tiered subscription service for Twitter’s API, which is used as an access point... Read More
Article
• February 3, 2023
By Affiverse
Swedish Svenska Spel free-to-air show deemed advertising by regulator
Swedish TV4 broadcaster and Svenska Spel have been found to be in breach of the Radio and Television Act due to the free-to-air television program featuring gambling being deemed as... Read More
Article
• February 3, 2023
By Affiverse
Customer engagement drives MiFinity Bonus
Customer engagement is essential to MiFinity, the eWallet provider. The company is on a mission to make online payments simple, secure and convenient, and to provide a best-in-class customer experience.... Read More
Article
• February 2, 2023
By Affiverse
Could TikTok be about to lose its vast music library?
Music copyright has been the bane of any content creator’s life for years now. Creators have to remove music from content they’re referencing, content gets struck down if they do,... Read More
Article
• February 2, 2023
By Affiverse
Dutch regulator KSA fines JOI Gaming for targeting young adults
An investigation conducted by Netherlands iGaming regulator, de Kansspelautoriteit (KSA), has resulted in JOI Gaming receiving a fine of €400,000. The fine is a result of finding that the operator’s... Read More
Article
• February 2, 2023
By Affiverse
Key Takeaways from Amplify Summit: Modern approaches to amplifying content based partnerships in your affiliate program
In the first panel of the second day of the Amplify Summit, Lee-Ann was joined by a selection of affiliate marketing peers to explore modern search, what’s changing how AI... Read More
Article
• February 1, 2023
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Affiverse Partner
Podcast
How Big Affiliate Programs Keep Growing!
We’re back with another enlightening episode of the Affiliate Marketing Podcast. This week, Irina Makarova, CMO at PIN-UP Partners, shares her experience transitioning from FinTech to iGaming. Irina shares how...
Affiverse Partner
Article
IPL 2025: The Basics of Driving Traffic for the Indian Premier League by PIN-UP Partners
Landing pages, traffic sources, and maximum profit Sports have always been about big audiences — and today, those audiences go way beyond stadiums. Take the Super Bowl, for example. The...
Article
The Ultimate Guide to Telegram Engagement Tools
As Telegram solidifies its position as a premier platform for digital community building, the ecosystem of tools supporting channel and group management continues to expand. With over 800 million monthly...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....