Alanbase constantly follows the trends in the world of iGaming, so it cannot ignore new trends being observed in online casino promotions. The world of online casino brands is a
Christmas is a time of joy, celebration, and shopping. For affiliates, it’s also a golden opportunity to capitalise on the festive spending frenzy. This year, a combination of record client
Germany’s gambling regulator, Gemeinsamen Glücksspielbehörde der Länder (GGL), has revealed a significant decrease in the number of black market gambling ads in the country following Google’s September 25 update to
In a move that has set tongues wagging across industries, Jaguar has unveiled a striking rebrand, complete with a refreshed logo and a refined brand identity. While the move has
The US Department of Justice (DoJ) has reportedly recommended that Google divest its Chrome browser as part of an antitrust effort to reduce the tech giant’s dominance in online advertising.
The marketing funnel has long been a staple of strategy, offering a straightforward way to visualise the customer journey from awareness to purchase. However, with changing consumer behaviours, more complex
In a move that has sparked widespread concern among publishers, Google recently updated its guidelines under the Site Reputation Abuse (SRA) policy, creating significant challenges for sites relying on affiliate
Phonexa is redefining flexibility for its clients with the new Pay-As-You-Go feature, designed to provide enhanced support for custom product builds and integrations. Whether you need tailored developments beyond your
Telegram, Pavel Durov’s controversial creation, has seen record growth in recent years. With more than 950 million active monthly users, it’s become the go-to messaging app for users around the
Google has stepped up its e-commerce game by introducing new features to Google Shopping, including product price comparisons and local availability listings. These updates aim to streamline the shopping experience,
The UK’s digital landscape stands on the brink of a significant transformation as Technology Secretary Peter Kyle announces the possibility of banning social media for under-16s. This bold move, mirroring
Meta’s decision to replace the long-standing “Impressions” metric with “Views” across its platforms has significant implications for advertisers and affiliate marketers. While impressions have traditionally served as a benchmark for
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