Video marketing has firmly established itself as the most effective and engaging tool in the digital marketer’s toolkit. In 2025, its dominance continues to grow, driven by changing consumer preferences,
Video content has long been a powerful tool in digital marketing, but as we near the end of 2024, its importance for affiliate marketers has never been more critical. The
In this episode, Lee-Ann and Gayla Huber, President of IntegriShield, talk about the impact of the recent FTC guidance on increasing the ante on Consumer Protection, stamping out fake and
For years, the marketing world has been focused on producing shorter and shorter content to suit the fast-paced, mobile-first behaviours of today’s consumers. From 15-second TikTok videos to snappy Instagram
In this episode of the Affiliate Marketing Podcast, Lee-Ann talks to Roman German, the Chief Product Officer of MBG Digital, about the intersection of crypto and gaming. They discuss the
In this episode, host Lee-Ann Johnstone interviews René Ackermann, the Head of Social and Community at MBG Digital, about the importance of community building in the crypto industry and how
Are you making the most of video content in your forex affiliate strategy? From increasing website traffic to building trust with your audience, video marketing offers a wealth of benefits
In the world of digital marketing, staying ahead means embracing new trends and technologies. One trend that has firmly established itself and continues to grow is short-form video content. Platforms
Content is more important than ever before. Brands and businesses are increasingly judged on the quality and quantity of content they deliver. Consumers have come to expect a level of
Google announced on the 19th of December that it was launching its in-video search feature. It’s only launched in India at the moment, but it is bound to be useful
The incredibly effective and engaging TikTok algorithm has been the subject of much discussion and study since the video-sharing platform’s meteoric rise. It seems to have an uncanny ability to
TikTok appears to be correcting the one thing that YouTube and Twitch have over it: a fully immersive experience. How are they doing that? With landscape, horizontal, full screen experiences.
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