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By Affiverse
TikTok adds new marketing Promote features to its clips
TikTok has released four new Promote tools to help brands, marketers, and creators to get more eyes on their content and get their content out there. As explained by TikTok:... Read More
Article
• February 13, 2023
By Affiverse
Could TikTok be about to lose its vast music library?
Music copyright has been the bane of any content creator’s life for years now. Creators have to remove music from content they’re referencing, content gets struck down if they do,... Read More
Article
• February 2, 2023
By Affiverse
TikTok in talks with US Government over Chinese founders
The question of loyalties behind the famed “dance app”, TikTok, is reaching boiling point. Questions of intentions behind the app have been brewing since its explosion in the west due... Read More
Article
• January 17, 2023
By Affiverse
TikTok facing US ban after China found spying on journalists
The talk around banning the China-made and operated social media app, TikTok, has been around since the Trump administration, or even in the days of it being called Musically. But... Read More
Article
• December 28, 2022
By Affiverse
TikTok explains why videos appear in For You
The incredibly effective and engaging TikTok algorithm has been the subject of much discussion and study since the video-sharing platform’s meteoric rise. It seems to have an uncanny ability to... Read More
Article
• December 22, 2022
By Affiverse
TikTok is testing landscape full screen display for short-form video content
TikTok appears to be correcting the one thing that YouTube and Twitch have over it: a fully immersive experience. How are they doing that? With landscape, horizontal, full screen experiences.... Read More
Article
• December 15, 2022
By Affiverse
TikTok faces Indiana lawsuit
Short form video-sharing platform TikTok has come under fire for alleged privacy and data protection law violations. The company is set to face a lawsuit filed by the State of... Read More
Article
• December 9, 2022
By Affiverse
TikTok promotes small businesses this holiday season with #ShopSmall
TikTok has launched its #ShopSmall Accelerator in preparation for Small Business Saturday. The guidance package is in partnership with American Express and will provide guidance for small businesses, platform tips,... Read More
Article
• November 15, 2022
By Affiverse
A guide to live streaming on TikTok
Over the past few years, video sharing platform TikTok has enjoyed a meteoric rise in popularity. Users have flocked to the app to share videos and discover new content, with... Read More
Article
• November 7, 2022
By Affiverse
Marketing on TikTok during the holidays
The direction and methods behind a digital marketing strategy can be influenced by all sorts of things. Consumer behavior and preferences are changing constantly, marketers must constantly review and readjust... Read More
Article
• October 28, 2022
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