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By Affiverse
The Rise of Short-Form Video Content: A High-ROI Trend for 2024
In the world of digital marketing, staying ahead means embracing new trends and technologies. One trend that has firmly established itself and continues to grow is short-form video content. Platforms... Read More
Article
• June 14, 2024
By Affiverse
Instagram continues to compete with TikTok for sound space with music library features
Instagram is leaning into its competition with TikTok by offering a more extensive music library for users to add to their Reels and Stories to make them stand out. Influencers... Read More
Article
• August 15, 2023
By Affiverse
TikTok fine incoming for breaching EU children’s privacy
TikTok is facing a fine from the EU after its regulator found evidence of the app breaching children’s privacy. The Chinese-run short-form video content app is looking at a fine... Read More
Article
• August 8, 2023
By Affiverse
US authorities are still mulling TikTok ban
Elon Musk’s X (Twitter) and Mark Zuckerberg’s Threads have been dominating headlines across the world in recent months. That’s no surprise, given how significant the events at both companies have... Read More
Article
• August 4, 2023
By Affiverse
New TikTok Shop feed available to select users
A new TikTok Shop feed has been made available to select users of the app, as the company continues to integrate ecommerce features with its existing service. TikTok has been... Read More
Article
• July 17, 2023
By Affiverse
TikTok introduces new TikTok Shop ecommerce options
As we covered recently, live shopping has become a modern-day phenomenon in Asia, but thus far the format has failed to truly take off in Western markets. However, this hasn’t... Read More
Article
• June 26, 2023
By Affiverse
Pride Month kicks off with a first for TikTok: Visionary Voices
TikTok is launching a range of events both physical and virtual for Pride, the most high profile of which is designed to spotlight the biggest in the LGBTQ+ communities: Visionary... Read More
Article
• June 1, 2023
By Affiverse
TikTok files lawsuit over Montana ban decision 
Video-sharing platform TikTok has filed a federal lawsuit over the pending ban of the app in the state of Montana. As we reported last week, the Montana ban is set to... Read More
Article
• May 24, 2023
By Affiverse
Further TikTok gambling ads permitted in Australia
Last November, TikTok permitted what were the first gambling advertisements on the platform, allowing Sportsbet to run a limited selection of TikTok gambling ads in Australia.  Now, it seems the... Read More
Article
• May 23, 2023
By Affiverse
Montana TikTok ban is confirmed
TikTok has come under mounting pressure the world over in recent months, as governments cite fears about the video-sharing app’s privacy and data handling procedures. The app is a modern... Read More
Article
• May 18, 2023
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