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TikTok

By Affiverse
TikTok makes moves to assure safe ad placement
TikTok has partnered up with the brand suitability platform, Zefr, in an effort to ensure brand safety for in-feed ads. How does it work? Zefr offers a platform that will... Read More
Article
• January 26, 2022
By Affiverse
TikTok releases marketing report on their effect on offline sales
TikTok has published a new marketing report that details the app and its advertisements’ effect on offline sales.  Can TikTok influence sales?  If marketers needed more proof of the marketing effect of TikTok,... Read More
Article
• January 12, 2022
By Affiverse
TikTok surpasses Google to become most visited website of 2021
It has been announced that the short-form video sharing platform TikTok was the most visited website on the internet in 2021, marking the first time it hasn’t been Google or... Read More
Article
• December 30, 2021
By Affiverse
TikTok adds livestream intros to boost engagement
Video-sharing and social media platform TikTok has added the ability to create livestream intros to help boost engagement for their users. This is a short description that is designed to... Read More
Article
• December 24, 2021
By Affiverse
TikTok releases tips on driving conversation in advertisements
TikTok has released a set of new tips for driving conversation in TikTok ads. They come after a report on the most viral TikToks on the site in the past... Read More
Article
• December 6, 2021
By Affiverse
Viral content TikTok trends you should be using in your affiliate marketing campaign
TikTok is the newest social media platform on the market, and yet it has cemented itself as one of the major social media platforms that everyone is on. It has... Read More
Article
• December 1, 2021
By Affiverse
TikTok relaunches its Q&A feature with more options
TikTok has relaunched its Q&A feature, which was initially launched earlier this year, with more options than ever before. A new and improved version    If you are an avid... Read More
Article
• December 1, 2021
By Affiverse
TikTok follow retail trend with ‘Creative Exchange’ feature
Social media platform TikTok has launched its Creative Exchange feature which aims to connect brands with influencers. What is it? Following in the lines of features pioneered by Instagram and... Read More
Article
• November 12, 2021
By Affiverse
TikTok and Pinterest launch Christmas marketing campaign guides
Social media platforms are all gearing up for a fruitful Christmas holiday period. It is plain to see with both short form video content platform TikTok and photo-based platform Pinterest... Read More
Article
• November 9, 2021
By Affiverse
Marketers distrust TikTok despite promising user interaction
A report from Kantar has shown that exposure from TikTok has nearly doubled this year. A Media Reactions report from media analytics company, Kantar saw the short-form video app skyrocketing... Read More
Article
• September 3, 2021
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