The journalism industry has been plagued with a general worry since the mainstream integration of the internet: how do we make money? Before, it was simple. You pick up a
In another push to integrate social media shopping culture into Facebook and Instagram, Meta is making in-stream buying more efficient and encouraging the use of its AI ad targeting options.
Despite incredible success in Asia, live stream shopping has so far failed to properly take off in Western countries, so much so that Instagram began removing its native live stream
YouTube has rolled out new advertising options for brands and businesses, in what appears to be an attempt to rival the success of TikTok. The first of these options has
If you’re in digital marketing, you might have got a shock come Monday morning, given that Sunday was filled with chaos on Facebook. An error in the social media platform’s
TikTok has taken the social media world by storm. The short-form video-sharing platform’s popularity has exploded in recent years, keeping users hooked through a powerful algorithm that makes each user’s
Jack Dorsey, the former CEO of Twitter, has launched Bluesky. Reported to be an alternative platform to Twitter, the social media platform has finally expanded into Android devices, greatly promoting
NowThis News has uncovered that Elon Musk’s “utopian” Twitter 2.0 involves quietly rolling back policies on deadnaming and misgendering transgender people on the app. According to NowThis: “[In] another alarming
In a dramatic U-turn that caused all sorts of chaos on the platform, Twitter has been handing out Blue checkmarks to anyone considered a celebrity by broad standards. Last week,
YouTube is shutting down its product-tagging tool as of April 19th, according to Insider, and is instead moving towards affiliate marketing with its own YouTube Shopping affiliate program, which will
The Microsoft Digital Marketing Centre management platform is a tool that businesses can use to manage their online presence, with options for control of social media accounts, organic content, and
Meta has announced that they are putting on a webinar series, called Performance 5, which is focused on five data-proven tactics that help improve advertising performance on Meta’s platforms, which
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