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By Affiverse
Instagram ‘like’ removal could alter influencer marketing strategies
Instagram recently confirmed that it would be carrying out a number of trial updates to the app – and has since announced that its test of hiding ‘likes’ on posts... Read More
Article
• July 22, 2019
By Affiverse
Facebook updates policy on targeted ads
In a move that will see an improvement to the transparency behind targeted content online, Facebook has introduced a number of updates to its suite of ad tools, offering Facebook... Read More
Article
• July 15, 2019
By Affiverse
Time for more advertisements as average time on Instagram goes up
Reports from eMarketer have confirmed that the amount of time people will spend on Facebook this year will remain unchanged from last year at 38-minutes. However, reports have indicated that... Read More
Article
• May 31, 2019
By Affiverse
Liverpool become the first ever Premier League team to use TikTok
Premier League runners up, Liverpool FC have become the first Premier League club to launch an official account on the Chinese social media platform, TikTok. Joining a host of European... Read More
Article
• May 28, 2019
By Affiverse
Vie.gg Snack Week 3: Teams and Influencers – Finding your Niche
For the third entry to our Vie.gg snack series, the company has given us the run down on the most effective ways to actively engage with eSports players.  We’ve already gone through... Read More
Article
• May 21, 2019
By Affiverse
Instagram Engagement – 4 Key things for social engagement
Following on from this week’s Instagram story, we look at the 4 key things Instagram can teach you about social media. As one of the biggest and popular social media... Read More
Article
• May 21, 2019
By Affiverse
Instagram makes personalised Stories content available via Explore
Instagram is set to make it much easier for affiliates to promote their brands and products after announcing that Instagram Stories will now be made available on the app’s Explore... Read More
Article
• May 20, 2019
By Affiverse
Instagram News: Shoppable, what does it really mean for affiliates?
Influencer marketing has become one of the most talked about digital mediums in the course of the past year. It’s by far becoming one of the most popular ways of... Read More
Article
• May 17, 2019
By Affiverse
What’s next for influencer marketing and how can affiliates use it effectively?
In the iGaming space, there has been lots of chat about influencer marketing – but there aren’t as many iGaming affiliates making use of this marketing technique in comparison to... Read More
Article
• May 9, 2019
By Affiverse
Twitter : Still growing in popularity in the US
Last week I travelled to New Jersey because I was attending the Betting on Sports America Conference. During my Affiliate MasterClass workshop, we discussed some of the different ways that state... Read More
Article
• April 29, 2019
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The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
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Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
In this episode, Lee-Ann Johnstone interviews Stephen Davis from Finder.com, discussing the intricacies of finance affiliate marketing. Stephen shares his journey into the finance sector, the current state of the...
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Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
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Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
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Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
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Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
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Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....