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Twitter launches new Shopify partnership
Twitter is taking more steps towards integrated in-app commerce by launching its new Shopify partnership. This partnership will allow Shopify sellers to display their products on their Twitter Professional Profiles... Read More
Article
• June 23, 2022
By Affiverse
Meta is shaking up your Facebook feed with a more AI-centred approach
Facebook is set to go through some heavy changes in the near future. With Meta taking more than a pinch of inspiration from TikTok, the umbrella company is set to... Read More
Article
• June 17, 2022
By Affiverse
TikTok to overtake ad revenue of Twitter and Snapchat
TikTok is on track to overtake the ad revenue of both Twitter and Snapchat combined by the end of this year, looking likely to rival advertising giant YouTube by 2024.... Read More
Article
• June 15, 2022
By Affiverse
Twitter launches “product drops” reminder features
Twitter has launched its initial test for a “product drop” feature. Users watching or following a brand will be notified of their product drops via a reminder in their app... Read More
Article
• June 9, 2022
By Affiverse
TikTok launches avatars for use in clips
TikTok has launched avatars for creators to use in clips. Building off of Apple’s Memoji, these cartoonish, 3D animated avatars replace your face on the screen and capture your emotions... Read More
Article
• June 8, 2022
By Affiverse
TikTok Ads Beta Introduced for Partners
TikTok has recently been very quietly introducing a search ads beta for certain TikTok partners. This is a way for advertisers to reach a whole new audience of customers on... Read More
Article
• June 6, 2022
By Affiverse
Subscription Service and Playlists Launched by TikTok
TikTok has introduced a new subscription service in their attempt to up their creator monetisation services. This is being piloted by a new comedy series by content creator Jericho Mencke,... Read More
Article
• June 3, 2022
By Affiverse
TikTok’s latest feature, “clear mode” could be a problem for affiliate marketing
The popular social media app, TikTok, has released its “clear mode” feature, which has got a lot of people talking. The point of clear mode is to offer the user... Read More
Article
• June 2, 2022
By Affiverse
Jack Dorsey officially steps away from Twitter, paving the way for Elon Musk?
The story of Twitter’s fate trudges on, with Elon Musk’s plans to buy the social media platform put on hold. There has been no movement in the buying out of... Read More
Article
• May 26, 2022
By Affiverse
TikTok creators have redefined “influencers”: what does this mean?
TikTok has released a study on influencers on their Creative Centre, posing their theory for what makes an influencer in 2022 and why the “traditional influencers’” way of doing things... Read More
Article
• May 23, 2022
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Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
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Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
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Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
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The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
With limited time and resources, affiliate marketers must make calculated choices about where to focus their efforts—whether they’re managing a portfolio of niche sites or multiple content sections within a...