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How Facebook’s Libra can transform affiliate marketing strategies
Following its launch earlier this year, Facebook’s new Libra currency is expected to alter the way that affiliate marketing occurs on the social media platform. Whilst Facebook has been resistant... Read More
Article
• August 26, 2019
By Affiverse
Facebook rolls out ‘Give Your Game Everything’ campaign
Facebook has rolled out a new ‘Give Your Game Everything’ campaign ahead of the Tokyo 2020 Olympics which seeks to support brands looking to prepare for their marketing activation during... Read More
Article
• July 25, 2019
By Affiverse
Facebook updates policy on targeted ads
In a move that will see an improvement to the transparency behind targeted content online, Facebook has introduced a number of updates to its suite of ad tools, offering Facebook... Read More
Article
• July 15, 2019
By Affiverse
Facebook plans to join up social applications
According to the New York Times, and the Daily Mail it appears that Facebook have just announced that they intend to merge their Instagram, Messenger and WhatsApp apps letting users message one... Read More
Article
• January 25, 2019
By Affiverse
Ad agency CEO criticises Facebook for data sharing
After news broke that Facebook has been sharing more customer data than previously disclosed, a CEO of a global ad agency called out the tech giant for its “egregious behaviour”.... Read More
Article
• January 2, 2019
By Affiverse
Google and Facebook will be subject to greater "regulatory oversight", report details
A report from the Australian Competition and Consumer Commission (ACCC) has stressed the need for a greater level of regulatory oversight for tech giants Facebook and Google. The ACCC is... Read More
Article
• December 10, 2018
By Affiverse
Affiliate Opinion: ‘Business as usual’, as marketers stick with Facebook after data breach
At the tail-end of September, the data of at least 50 million Facebook users was found to be at risk, after attackers exploited a vulnerability allowing them access to personal... Read More
Article
• November 9, 2018
By Affiverse
Audience engagement in Facebook – ongoing battle or waste of time?
With so many changes to the Facebook algorithm recently, you may have noticed engagement on your brand pages going down. You’re not alone if that’s the case, as business pages... Read More
Article
• August 23, 2018
By Affiverse
How to Convert your Email Contacts into Facebook Messenger Subscribers
Facebook Messenger is an exceptionally powerful tool, if you’re using correctly. In this article, we’re going to take you through how you can take your email marketing contacts into Facebook... Read More
Article
• July 9, 2018
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The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
In this episode, Lee-Ann Johnstone interviews Stephen Davis from Finder.com, discussing the intricacies of finance affiliate marketing. Stephen shares his journey into the finance sector, the current state of the...
Affiverse Partner
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How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international...
Affiverse Partner
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Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
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Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....