Google’s parent company, Alphabet, is launching the Search Generative Experience with AI to be attached to its search engine. Much like how Microsoft added GPT-4 to its Bing search engine,
If you’re running a fan account that you haven’t looked at since high school, you might want to move quickly. Twitter is in the process of purging accounts on the
Musicians have a notorious love/hate relationship with TikTok. Artists with a record deal are ordered to go viral before their music will be released, artists without a record deal market
The US regulator, the Federal Trade Commission, has accused Meta of putting children at risk by shirking its responsibilities when it comes to parental controls. The FTC is looking at
TikTok is expanding its Pulse Ads program with a premium option that maximises ad placement to specific verticals and topics, including the most popular content on the app. The new
TikTok kickstarted the short-form video content war, and we have since seen rival social media platforms scramble to launch their own short video services and get involved with this booming
The journalism industry has been plagued with a general worry since the mainstream integration of the internet: how do we make money? Before, it was simple. You pick up a
Dr Geoffrey Hinton, a pioneer of artificial intelligence to the point that he was nicknamed the Godfather of AI, has quit his job at Google, with a warning issued to
Social media has completely changed the way in which brands and businesses market their products. These new digital platforms prioritise authenticity and natural content, putting the end user and customer
It’s been a tough 2023 for Meta. The Facebook, Instagram, and WhatsApp parent company has conducted several rounds of layoffs, most recently last week when 10,000 staff were culled. The
In another push to integrate social media shopping culture into Facebook and Instagram, Meta is making in-stream buying more efficient and encouraging the use of its AI ad targeting options.
Despite incredible success in Asia, live stream shopping has so far failed to properly take off in Western countries, so much so that Instagram began removing its native live stream
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