By Affiverse
TikTok and Amazon Battle for Dominance in the Affiliate Marketing Space
TikTok and Amazon have both been making major moves in the affiliate marketing space, each rolling out new tools to capture the attention of marketers and creators. Both platforms have... Read More
Article
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October 21, 2024
By Emma Roberts
The Importance of Video Content for Affiliates in 2024: What It Means for Your Strategy
Video content has long been a powerful tool in digital marketing, but as we near the end of 2024, its importance for affiliate marketers has never been more critical. The... Read More
Article
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October 15, 2024
By Emma Roberts
The Growing Role of AI in Affiliate Marketing: What It Means for Affiliates
Artificial Intelligence (AI) has been one of the most transformative forces in the digital marketing landscape over the past few years. Its reach has expanded into nearly every corner of... Read More
Article
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October 14, 2024
By Affiverse
Long-Form Video is Making a Comeback: why brands should pay attention
For years, the marketing world has been focused on producing shorter and shorter content to suit the fast-paced, mobile-first behaviours of today’s consumers. From 15-second TikTok videos to snappy Instagram... Read More
Article
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October 9, 2024
By Affiverse
Not All Gen Z Have a Short Attention Span: 40% of Younger US Consumers Enjoy Long-Form Content
When marketers think about Generation Z, the typical assumption is that these young people have the attention span of a goldfish. With their constant scrolling on TikTok, YouTube Shorts, and... Read More
Article
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October 8, 2024
By Affiverse
TikTok Launches Search Ads: A New Player in the Battle for Search Dominance
TikTok, the short-form video platform that has captured the attention of billions of users worldwide, has just made a game-changing move. With the launch of its very own Search Ads... Read More
Article
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October 2, 2024
By Affiverse
Brand and Community Marketing: Everything You Need to Know Before You Invest
In this episode, host Lee-Ann Johnstone interviews René Ackermann, the Head of Social and Community at MBG Digital, about the importance of community building in the crypto industry and how... Listen Now
Podcast
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September 26, 2024
By Affiverse
FTC’s Crackdown on Deceptive AI Claims: What It Means for Businesses and Consumers
In the news, The Federal Trade Commission (FTC) has made its position clear: deceptive claims about artificial intelligence (AI) simply won’t be tolerated. In a significant move, to crackdown on... Read More
Article
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September 26, 2024
