Although many marketing strategies today have begun to move away from it, Short message service or SMS marketing can still be an extremely valuable tool if used in the right
In a report we covered from Meta Foresight, formally Facebook IQ, social media platform Meta outlined a range of “brand implications” that have come about due to the pandemic. What
Nowadays, businesses rely heavily on not just purchases and revenue, but also on brand loyalty and returning customers. Affiliate partners can play a huge role in this. Despite a common
Brand affinity is one of the strongest influences that can help a consumer make a purchase. There will always be something that causes an individual to consider choosing one brand
An online presence is no longer a luxury but a necessity for brands in today’s digital landscape. But aside from maintaining an online presence, you must also ensure you are
Having worked so hard to build your affiliate program, you need to make sure that you are also placing brand protection behind you. There will be certain assets that you
I’ve been looking at why affiliates choose to promote certain brands vs others. I talk about this in this week’s #AffiliateDriveTime which you can watch below. It’s common knowledge that
Not quite sure how to make your brand stand out in a crowded industry? Here are some of our best tips and tricks to help you get started. When you
So far, we have discussed in great detail how affiliates and marketing managers can use some of the biggest trends of 2021 to drive their programs forward and take things
Learning to master affiliate marketing in all its forms is incredibly important. There are so many disciplines within this area, and all affiliates need to learn which ones will have
Social networking platforms have infiltrated our lives in such a massive way that businesses have been heavily investing in their social media presence to achieve their marketing goals. There are
Affiliate marketing is big, but we’re sure that you already knew that. But were you aware of just *how* big it is? According to 2018 statistics by the Performance Marketing Association,
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