The advertising industry has long been dominated by large agencies driving creative campaigns for the biggest brands. However, the recent announcement of a £13 billion merger between Omnicom Group and
Gannett, the media giant behind USA Today and several regional newspapers, has announced the closure of its product review site, Reviewed. The decision comes amidst criticism over the site’s alleged
Coca-Cola has stepped into the spotlight with its AI-powered holiday advertising campaign, drawing both admiration and criticism. This year, the brand chose to use artificial intelligence to generate festive visuals
Artificial intelligence is making its mark across industries, and affiliate marketing is no exception. AI tools are becoming increasingly valuable for affiliates, helping them boost productivity, personalise content, and make
Artificial Intelligence (AI) has been one of the most transformative forces in the digital marketing landscape over the past few years. Its reach has expanded into nearly every corner of
In the news, The Federal Trade Commission (FTC) has made its position clear: deceptive claims about artificial intelligence (AI) simply won’t be tolerated. In a significant move, to crackdown on
AI-generated content is becoming a significant part of digital platforms like YouTube, Spotify, and Audible. Each platform, however, has set its own rules for how creators can use AI in
In recent years, the integration of artificial intelligence (AI) into various digital marketing strategies has been nothing short of transformative. One area where AI is making significant inroads isaffiliate marketing,
As artificial intelligence (AI) continues to reshape the digital landscape, platforms like YouTube are adapting quickly to the challenges and opportunities presented by this technology. Recently, YouTube introduced new guidelines
The online search landscape, long dominated by giants like Google and Bing, has witnessed a seismic shift with the introduction of OpenAI’s new search engine, SearchGPT. While still in its
This week on the Affiliate Marketing Podcast Hanan Maayan, the VP of Marketplace Operations at impact.com discusses his journey into affiliate marketing and the impact of AI on the industry.
Google has defined what ‘search’ is to internet users for over 20 years now and they’re looking to do it again with one such groundbreaking development is named Search Generative
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