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The #1 source for affiliate marketing news, insights, and thought leadership. Stay ahead with expert contributions, industry trends, and the latest from the who's who of performance marketing.
By Simon Theakston
Affilza Launches AI-Powered Affiliate Platform — Game-Changer or Just Another Tech Buzzword?
In a week filled with big moves across the performance marketing industry, one announcement stands out for its ambition: Affilza has launched an advanced AI-powered affiliate marketing platform, aiming to... Read More
Article
• April 2, 2025
By Emma Roberts
Jackpot Journey: How Casino.online’s Relaunch is Setting a New Standard in Gambling Affiliates
Q: What inspired the relaunch of Casino.online, and how does it align with the evolving trends in the online gambling and affiliate marketing industries? The relaunch of Casino.online was driven... Read More
Affiverse Partner
Article
• April 2, 2025
By Simon Theakston
Why Similarweb’s Acquisition of The Search Monitor Signals a New Era for Affiliate Intelligence
In a move that’s flown slightly under the mainstream radar — but could have major implications for the affiliate and performance marketing world — Similarweb has acquired The Search Monitor,... Read More
Article
• April 2, 2025
By Simon Theakston
Why Gentoo Media’s Delisting Matters — And What It Signals for the Affiliate Industry in 2025
In the world of affiliate marketing, change often comes quietly. But sometimes, it rings a little louder — like the recent announcement that Gentoo Media (formerly known as GiG Media)... Read More
Article
• April 1, 2025
By Rishi Lakhani
The African Opportunity: Key Insights for Growing Affiliate Programs
Market Overview Africa presents a significant growth frontier for affiliate marketing in the iGaming sector, characterized by: Strategic Advantages of Affiliate Marketing in Africa Accelerated Market Entry Affiliates provide operators... Read More
Article
• April 1, 2025
By Emma Roberts
How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international... Read More
Affiverse Partner
Article
• March 31, 2025
By Rishi Lakhani
Dutch Regulator’s €1.6M Fine Against BUX Raises Questions for Affiliate Marketing in Financial Services
The Dutch Authority for the Financial Markets (AFM) has imposed a substantial €1.6 million fine on investment platform BUX B.V., challenging common affiliate marketing practices in the financial services sector.... Read More
Article
• March 31, 2025
By Simon Theakston
How Google’s Crackdown on Spam Is Reshaping Affiliate Content — And Why Freelancers Are Paying the Price
In the world of digital publishing, few things strike fear like the words “Google algorithm update”. Over the past month, those words have sent tremors through the affiliate marketing landscape.... Read More
Article
• March 31, 2025
By Alex Smith
Marketing Ideas for iGaming Affiliates
The iGaming affiliate industry is one of the most lucrative markets if you can get past the competition. In fact, with the market projected to grow at an 11.5% annual... Read More
Article
• March 28, 2025
By Alex Smith
SOFTSWISS secures Peru certification for Jackpot Aggregator as LATAM growth continues
SOFTSWISS has announced an impressive new milestone in Latin America, receiving formal certification to offer its Jackpot Aggregator product in Peru. The development is part of the provider’s LATAM expansion... Read More
Article
• March 28, 2025
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Affiverse Partner
Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
In this episode, Lee-Ann Johnstone interviews Stephen Davis from Finder.com, discussing the intricacies of finance affiliate marketing. Stephen shares his journey into the finance sector, the current state of the...
Affiverse Partner
Article
How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....