When affiliate marketing is used correctly as part of your marketing mix, it can be incredibly powerful. When you get it wrong it can have disastrous impacts to your margins,
The first Prague iGaming Affiliate Conference, the marketing and gambling event hosted by Smile-Expo, is offering half price tickets over the next three days, before kicking off this Thursday. Ticket’s
Gaming Innovation Group (GiG) has signed an agreement with Matching Visions for the provision of its innovative GiG Comply marketing compliance technology. GiG Comply will support the Malta-based affiliate network by
Affiliate Drive Time returns for Week 11. In this week’s edition, Affiverse CEO Lee-Ann Johnstone addresses the three main components that you need to consider when looking to create a successful affiliate marketing
At last month’s Digital Marketing Forum, Tom Kerr and Tom Bore from The Goat Agency explained why affiliates ought to be ‘Getting creative with social media’. The pair stressed the importance of
Affiliate Spotlight shines a light on the key figures and latest affiliate sites from around the world. This week, we chat to Jonas Molander from SlotCatalog to chat about using
At the inaugural Digital Marketing Forum last week, Customer Devoted founder James Sandberg tackled the complex world of lead generation. Hosting a talk entitled ‘Lead generation – sales funnels have
The Advertising Standards Agency (ASA) has identified a number of gambling operators which have breached stringent advertising rules after using ‘child avatars’. The investigation, carried out over a two week
On 24 April, Smile-Expo will host the inaugural Minsk iGaming Affiliate Conference in Belarus. The first Belarusian igaming conference will gather online casino software providers, developers and marketers. Speakers and main
Morten Andersen, who holds the all-time record for most NFL games, will be delivering a keynote speech at this month’s Betting on Sports America conference, held from 23-25 April at
Affiliate Drive Time returns for Week 10. In this week’s edition, Affiverse CEO Lee-Ann Johnstone addresses how you can make the most out of your welcome email to new affiliates joining your business.
The Dutch gambling regulator Kansspelautoriteit (KSA) has maintained its promise to crack down on illegal gambling operators after issuing a €310,000 (£266,300) to Malta-based operator Casumo. The investigation carried out
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