The advertising world is on the brink of a remarkable milestone. Industry forecasts, such as the GroupM report, suggest that global advertising revenue will surpass $1 trillion in 2025. What’s
The ongoing saga surrounding TikTok’s potential ban in the U.S. has taken another dramatic turn. With the Supreme Court set to rule on legislation banning the app due to national
The iGaming industry, encompassing online casinos and betting platforms, has always been highly competitive. To stand out, operators have developed creative ways to attract players—and one of the most effective
PayPal is facing legal trouble after influencers filed a class-action lawsuit against the company, claiming its Honey browser extension is unfairly claiming affiliate commissions that rightfully belong to them. The
Influencer marketing is no longer a side strategy for brands—it’s becoming a central pillar of advertising. Recent reports predict that in 2025, many companies will dedicate up to 50% of
In this celebratory New Year episode of the Affiliate Marketing Podcast, Lee-Ann Johnstone, founder of Affiverse, reflects on an exceptional 2024 while looking ahead to the trends and opportunities shaping
Affiliate marketing has become a staple in the retail industry, offering a performance-based marketing strategy where affiliates earn a commission for driving sales or traffic to a retailer’s website. However,
The fashion industry is a fast-moving runway of ever-shifting trends that move with the seasons. These hold much influence over so much of what we see in retail and what
As we close out 2024, it’s time to reflect on what has been an exceptional year for Affiverse. From breaking industry news to actionable insights that empowered affiliate marketers, this
As we end 2024, several key trends are shaping the landscape of affiliate marketing for the year ahead. Understanding these trends is crucial for retailers looking to stay ahead in
This week on the Affiliate Marketing Podcast, Lee-Ann reflects on this holiday season. Join us as we wrap up 2024 with a heartfelt look back on a year filled with
Honey, the popular browser extension designed to help users find online discounts, is facing serious allegations of deceptive practices that may harm both consumers and content creators. These claims have
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