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By Affiverse
How can affiliates choose the right events to attend?
Nowadays, affiliates have an abundance of events to choose from. But there’s a slight problem that arises from that – too much choice can be a bad thing. If you... Read More
Article
• January 29, 2020
By Affiverse
Fruity Slots’ Josh Green on what he looks out for at events
At the Digital Marketing Forum in London, Josh Green of Fruity Slots discusses what he looks out for at events. He spoke about the highlights of the Digital Marketing Forum... Read More
Article
• January 21, 2020
By Affiverse
Affiliate Spotlight: Oddspedia and the Brazilian iGaming market
Brazil – it’s big, bright and beautiful. And in addition to these, it’s crazy about sports. That’s why affiliates and operators have been casting an eager eye on regulation here... Read More
Article
• January 20, 2020
By Affiverse
Affiliate Spotlight: GamblersPick’s drive to create a community feel
The art of affiliate marketing has evolved especially in iGaming. Affiliates are now corporate entities and tightening regulations have resulted in a need for more responsible gambling initiatives. We caught... Read More
Article
• January 15, 2020
By Affiverse
Bookmakers.bet: Trust & honesty towards bettors should be at the forefront of betting affiliates
Being an affiliate is a tough ‘sport’ nowadays. There are so many active networks in this niche and competition is fierce too. So, what’s the key to making a difference According... Read More
Article
• January 3, 2020
By Affiverse
Affiliate Spotlight: Best50Casino.com share insights on the value of content
Online casinos still heavily rely on affiliates to increase their new traffic and revenue. The entire casino affiliate industry has grown significantly in the past few years with a number... Read More
Article
• December 24, 2019
By Affiverse
Lee-Ann Johnstone to lead panel discussion at BET 2020
Affiverse CEO & Co-founder Lee-Ann Johnstone will lead a panel discussion at the BET London iGaming Expo (BET 2020) in April. The session will be titled Affiliate Marketing: The Evolution and begins... Read More
Article
• December 20, 2019
By Affiverse
RAiG to make first public appearance at iGB Affiliate London
Responsible Affiliates in Gaming (RAiG) will make its first public appearance at iGB Affiliate London in February. What’s planned so far? The organisation’s debut will come in the form of... Read More
Article
• December 18, 2019
By Affiverse
Affiliate Spotlight: SlotsCalendar.com
In this edition of Affiliate Spotlight, Lee-Ann Johnstone speaks to SlotsCalendar.com. Founded in September 2018, this website provides online slot reviews and allows players to try game demos.  SlotsCalendar discusses... Read More
Article
• November 25, 2019
By Affiverse
Affiliate Spotlight: Are we seeing a decline in Online Casinos in the UK?
The amount of UK Casinos appear to be decreasing in the UK. After a run on brands closing their UK casino offerings we take a closer look with the help... Read More
Article
• November 20, 2019
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Events
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Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Podcast
B2B Affiliate Marketing Strategies for Global Growth
In this episode, Lee-Ann Johnstone interviews Alexander Feist, Head of Affiliate Marketing at Sage, discussing the rapid growth of B2B affiliate marketing. They explore the importance of building strategic partnerships,...
Affiverse Partner
Article
How To Break Into Top Media Buying
Words: Iryna Teut, Head of HR Pin-Up Traffic In 2025, iGaming is one of the fastest-growing and most in-demand industries for people who want to build a career in international...
Affiverse Partner
Article
Best Accounting Software for SME Affiliate Entrepreneurs: Sage vs. Top Alternatives  
Running an affiliate marketing business as an SME entrepreneur means balancing global transactions, complex commission structures, and ever-changing tax regulations. While spreadsheets or basic tools might work temporarily, if you’re...
Affiverse Partner
Article
Google updates gambling advertising policy—how it affects affiliates
Google has announced significant updates to its gambling advertising policies which are due to take effect on April 14, 2025. These revisions aim to make gambling-related definitions more clear, while...
Webinar
Webinar Insights: Scaling Smarter & Partnering Better in Lead Generation for 2025
In a recent Affiverse webinar, Lee-Ann Johnstone, founder of Affiverse, sat down with Simon Delaney, CEO of Databowl, to discuss lead generation strategies in 2025. The webinar looked at how...
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....