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By Affiverse
Understanding Incrementality in Affiliate Marketing: Tracking Success Beyond Conversions
Measuring success goes beyond just counting clicks and conversions. A crucial metric that often gets overlooked is incrementality: a deeper layer to gauge effectiveness and efficiency. It helps you understand... Read More
Article
• April 22, 2024
By Affiverse
Part 1: How To Avoid Burnout This Year in Affiliate Management
This week we have not one, but two guest experts – Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They join Lee-Ann to talk about... Listen Now
Podcast
• April 18, 2024
By Affiverse
10 Reasons to Love Affiliate Marketing
The popularity of affiliate marketing continues to soar, due to its effectiveness, flexibility, and potential for lucrative partnerships. For those involved in affiliate marketing, whether as affiliates or managers, there... Read More
Article
• February 26, 2024
By Affiverse
Time is Ticking: Don’t Miss Your Chance to AMPLIFY Your Future
Attention Affiliates and Affiliate Managers across all industries! Prepare for knowledge blastoff – the Affiverse AMPLIFY 2024 Virtual Learning Summit is just one month away! Mark your calendars for March... Read More
Article
• February 22, 2024
By Affiverse
Affiliate Terms You Shouldn’t Be Using and Why | Alternative Options To Consider for iGaming Programs
Affiliate marketing is a big part of the iGaming industry, but there is also a lot of jargon being used. Some commonly used affiliate terms can now be outdated or... Read More
Article
• February 20, 2024
By Affiverse
Connect, Learn, Amplify: Make the Most of the Affiverse Amplify Summit
Virtual events have become the new normal, opening doors to a world of knowledge and connection without the limitations of geography. But unlike physical events, getting the most out of... Read More
Article
• February 15, 2024
By Affiverse
Google Tightens Privacy Screws | Marketers Face Penalties for Missing March Deadline
The clock is ticking for digital marketers as Google enforces penalties for non-compliance with its updated Consent Mode v2 system. Designed to enhance user privacy, this mandatory upgrade could significantly... Read More
Article
• February 14, 2024
By Affiverse
6 Reasons Why You Need a Ticket to AMLeaders!
Affiverse is going to Miami! Join us, in collaboration with Hello Partner, at the InterContinental Hotel on April 16th for AMLeaders (Affiliate Marketing Leaders). This is an incredible learning opportunity... Read More
Article
• February 8, 2024
By Affiverse
Building a Thriving Career in Affiliate Marketing: Tips and Paths to Success
This week, the Affiliate Marketing Podcast welcomes Valery Fly, Senior Affiliate Manager at Alpha Affiliates. Lee-Ann and Valery discuss how Valery’s team manages their affiliate relationships and why they choose... Listen Now
Podcast
• February 1, 2024
By Affiverse
Amplifying Your Affiliate Marketing Journey: A Guide to Self-Development
Whether you’re an affiliate marketer striving for success or an affiliate manager steering a team, staying ahead of the curve requires a commitment to personal and professional growth. In this... Read More
Article
• January 29, 2024
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Affiliate Managers
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Article
10 Ways of Becoming an Affiliate Without a Blog
Beyond the Blog: 10 Ingenious Ways to Succeed as an Affiliate Marketer Without Writing a Single Post The affiliate marketing world has a well-worn path: start a blog, build traffic,...
Podcast
Affiliate Trends Unpacked: What We’ve Learned This Season
As Season 20 of the Affiliate Marketing Podcast concludes, host Lee-Ann Johnstone looks back at the wealth of insights shared by industry trailblazers across ten compelling episodes. From content creators...
Affiverse Partner
Article
IPL 2025: The Basics of Driving Traffic for the Indian Premier League by PIN-UP Partners
Landing pages, traffic sources, and maximum profit Sports have always been about big audiences — and today, those audiences go way beyond stadiums. Take the Super Bowl, for example. The...
Webinar
Webinar: Attracting and Retaining Affiliates with Seamless Payment Experiences
In a recent webinar, industry experts Teddy Ludmer, Senior Alliance Manager at Tipalti, and Ioana Chirnogeanu, Head of Publisher Development EMEA at Everflow, shared invaluable insights on how payment systems...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
With limited time and resources, affiliate marketers must make calculated choices about where to focus their efforts—whether they’re managing a portfolio of niche sites or multiple content sections within a...