Affiliate Drive Time

When you are running an affiliate program, you need to make sure that you understand what kind of value you offer potential affiliates, and you must be able to demonstrate

When you are communicating with affiliates in your program, you need to make sure that you are engaging with them as much as you can. Personalisation can go a long

Over the past two decades, Lee-Ann Johnstone has managed a huge variety of affiliate programs. During this time, she has learnt a lot about what makes a program work and

For any affiliate manager, time is precious and every email counts. If you are sending out emails that aren’t hitting the mark, you aren’t going to get the response that

In the world of affiliate marketing, people have been applying the 80/20 rule for many years now. But what if we told you that the 80/20 rule is dead and

For many affiliate managers, networking events can be extremely crucial when it comes to lead generation and recruitment of new affiliates. So, how do you perform these tasks when most

If you are heading up a large affiliate program, now is the perfect time to consider running a quick audit. This will help to ensure that you and your team

Goal setting is a usual part of our new year activity, but this year I’m not advising anyone to set goals. Instead, I am urging you to define a viable

Ahh, we’re at that time of year again. The Festive Period is behind us, January is almost over and the big iGaming week in London is nearing too. And while

Keeping your content fresh. It’s important for keeping you ahead of the curve and growing your authority. And while it can help you to achieve new sign-ups – as we