Affiliate Management Course And Training AMPP | - Affiverse

Welcome to AMPP*


Affiliate Management Performance Program (AMPP)

Whether you are starting out or scaling up, this is the only affiliate manager training program you will ever need!

The AMPP Program Helps You Accelerate Sales

Support

Live expert coaching (Ask me Anything sessions) and weekly accountability to help you succeed!

Scale & Grow

Affiliate Managers, discover how to Scale and Grow your affiliate program and learning with experts!
Is This Program For Me?

Expertise

Access decades of practical and tactical affiliate marketing expertise, learning at your own pace.

What will you learn on AMPP?

The Affiliate Manager Function

Learn what the affiliate manager role is and how it fits into the overall structure of digital marketing today.

Planning Your Growth

Why planning is key for developing your affiliate marketing strategy. We’ll talk about how to create a plan to meet your business outcomes.

Lead Generation

We’ll discuss exactly how to build an ongoing affiliate lead generation campaign for your program & how you can utilise the power of social selling.

Perfecting your Sales Pitch

Learn how to create the perfect affiliate recruitment sales pitch and improve onboarding.

Selling Authentically

We define your unique selling style, how to leverage your skills to build rapport and grow your program authentically.

Management Tactics

Key fundamentals of affiliate marketing management & portfolio segmentation.

Media Buying

We’ll share key media buying tactics that can help improve your commercial negotiation with new affiliate partners building value and volume concurrently.

Live AMA Sessions

Join our live training sessions where you get yo ask all your questions and get practical tips and advice relevant to your program. This course is about getting results not just theory.

Competitive Analysis

How to do a competitive audit & why it’s necessary to do this quarterly. Learn marketing tactics required to improve your performance, keeping abreast of your competitive landscape.

Creating Your Growth Strategy

Why you need a clear marketing strategy, create a plan to achieve it and meet your goals in the next 90 days.

Bringing it all together

Map out your success metrics and holding yourself accountable. We’ll create a simple 1 page marketing plan helping you build momentum.

The Future…

Discover how to plan for future trends, taking what you’ve learned to market and develop your career in performance marketing.

Who is this program perfect for?

New and Advanced Affiliate Executives

Avoid trial and error and step up to deliver more value and fast track your career growth. Learn what works and what doesn’t. Learn management and sales tactics or think outside the box to create successful strategies that improve their ROI.

Consultants, Agencies, Networks & Freelancers

Most clients are impatient for results, so you’ll benefit from learning fast implement proven and tested techniques that can help support their growth, communicate better with partners and get bigger wins for your accounts.

In House Program Marketing Managers

Whether you’re working in house or via an Affiliate network this program is incredible value because you’ll access a host of different strategies you can use to improve your program and digital marketing performance.

Companies We Have Trained

Why is AMPP different from any other training program?


It’s all about the live training.
The mentorship.
The coaching.
The weekly accountability to deliver results as you learn.

You get the best of my years of knowledge and expertise dialed in directly to your program. This practical learning style and live support is what makes this program so unique. Anyone can deliver a video tutorial that talks about strategy or frameworks, but you won’t get the real life experiences and knowledge that comes from doing this job every day for the past two decades.

Essentially I’ll fast track you to success – without you spending the hours to get there.

Book Your Seat Here
Meet Your Trainer

Hi I’m Lee-Ann

I started in affiliate marketing in the early 2000’s back when there wasn’t any Google or Facebook! When the internet was something only a few people could access (via a really slow dial-up modem) and when cellphones were BIG like bricks!

I’ve been lucky enough to learn my craft on the job by making real life mistakes and learning from them. I’ve banked 1000’s of hours launching, scaling and growing affiliate programs across multiple verticals  from startup to Double Digit Million Dollar global programs.

“This is the affiliate management training program I always wish I’d been given when I started my career.  Fast track your learning with the theoretical foundation of WHY we do things the way we do AND HOW to do it in your affiliate program.”

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How Does This Course Work?


You can Set Your Own Pace – Now you can start and finish the weekly training modules at your own pace, giving you time to implement your learnings and test what’s working and ask our experts questions about what hasn’t.


Live Coaching – Access the theory and have hands-on live practical support to grow your program and develop your skills. Come to our live Ask Me Anything (AMA) sessions and be part of our 5-Minute Manager group coaching sessions each month.


Unlimited Live Coaching for 12 months! – Your 12 week course can be accessed for 3 months and you’re welcome to join our AMA and 5 Min Manager calls for the full 12 month period offering you additional support to implement what you’ve learned!


Additional Tools – You’ll also benefit from additional resources we’ve added into the program to help you implement what you learn each week such as:


* PDF Activity Workbooks
* New Cheat Sheets, ROI Calculators and Guides
* A Certificate of completion to share on your social media
Got Questions? Book A Call?
Join Our Next Cohort Today
AMPP Base – £195 / AMPP Advanced – £695 Per Person
No matter where you are in your career, or expertise level – you’ll be guaranteed to learn something new, pivot what’s not working and improve your performance and delivery.
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Testimonials

Corporate Delegates AMPP – BASE

Fee per delegate
One Time Payment
£195
Book Now

Corporate Delegates AMPP – ADVANCED

Fee per delegate
One Time Payment
£695
Book Now

Private / Company Cohorts Available

Group Cohorts are available
Request An Invoice
Contact Us
Book Now

Frequently Asked Questions

AMPP is a unique coaching program run by Lee-Ann Johnstone an industry veteran of Affiliate Program Management. With over two decades of experience, launching and managing a variety of affiliate and performance marketing programs across an array of industries, you’ll be tapping into that knowledge each week in your training sessions.

The idea behind AMPP is to provide affiliate program managers with fast tracked knowledge, skills development and confidence to implement proven strategies that help their affiliate program to scale and grow.

What’s included in the Basic AMPP Plan (£195)?

The Affiliate Management Performance Program (AMPP) – Starter is designed to provide you with foundational knowledge and core strategies to succeed in affiliate management.

You’ll gain access to:

  • Marketing Strategy
  • Time Management
  • Effective Tracking
  • Lead Generation
  • Commercial Selling
  • Program Optimisation

This plan is perfect if you’re looking to build essential skills and gain a structured approach to managing affiliate programs.

What’s included in the Advanced AMPP Plan (£695)?

The Affiliate Management Performance Program (AMPP) + AMA Sessions includes everything in the Starter plan plus exclusive mentorship and coaching elements to take your skills to the next level.

You’ll receive:

  • Mentorship & Coaching – Get expert guidance tailored to your challenges.
  • Weekly Accountability – Stay on track with structured check-ins.
  • AMPP Alumni Access – Join a network of successful affiliate managers.
  • Triage Sessions – Problem-solving sessions to tackle real-world challenges.
  • Live Examples – Gain insights from practical case studies and live walkthroughs.

If you’re looking for hands-on support, expert mentorship, and a structured approach to accelerating your affiliate management success, this plan is for you.

Which plan is right for me?

  • Choose the Starter Plan (£195) if you want independent learning with a strong foundation in affiliate management.
  • Choose the Advanced Plan (£695) if you want direct mentorship, accountability, and real-world problem-solving support to implement strategies effectively.

Still unsure? Get in touch, and we’ll help you choose the best option for your goals! ?

You can Set Your Own Pace! Now you can start and finish the weekly training modules at your own pace, giving you time to implement your learnings and test what’s working and ask our experts questions about what hasn’t.

What’s New?
AMPP has undergone a total revamp and we’ve added a host of new assets and resources to the program,including:

Unique Coaching – Access the theory and have hands-on live practical support to grow your program and develop your skills. Come to our live Ask Me Anything sessions twice a month and be part of our 5-Minute Manager group coaching sessions.

The content that is taught during the course is proprietary and therefore we don’t share slides that are discussed during the learning sessions. You are welcome to take notes during each session. If at any point you need help or want to go over some of the points in the weekly training, you can reach out to Lee-Ann to ask questions and clarify your learning.

You will receive an onboarding email which will equip you with all of the details you need to begin your learning journey. Since the course will now be accessed at your own pace, you are not required to log-in at a set time and date, for the core learning modules. But remember to join us for the live Ask Me Anything (AMA) sessions twice a month and be part of our 5-Minute Manager group coaching sessions each month.

Week-by-week we move you through this training and coaching program. In this ever-evolving digital landscape, you will Learn what happens behind the scenes in a really successful affiliate program.

Need to gain a new perspective on how to grow and improve your relations? Or you are new to the industry and want some guidance on how other brands run their affiliate programs? We will share frameworks and ideas to help you navigate the affiliate marketing space with confidence

Please contact our sales team: [email protected] and one of our support team will be able to assist you. If you are not sure if the training will be suitable for your business please do book a call directly with Lee-Ann Johnstone to discuss your business needs. We are happy to discuss how our training can benefit your business and your affiliate and digital marketing teams in more detail prior to booking on the live coaching program.

If you’d prefer to have 1:1 coaching for your marketing team that is specific to your business a private cohort is available. Private cohorts offer in depth training with no competing brands or personnel being present in your cohort. We can also offer customised training based on your team’s specific needs in private cohorts. There is a minimum of 10 pax pricing to secure a private cohort with Lee-Ann Johnstone. If you have any questions about the benefits of a private cohort vs. open cohort learnings, simply contact our sales team and we can discuss these directly with you : [email protected]

This course is designed for affiliate program managers who are edging closer towards senior leadership roles and want a seat at the table to learn how to outperform the competition and have a better understanding of what goes into being a successful affiliate program leader. AMPP will empower you with learning skills you need to implement in the day-to-day running of your affiliate program or portfolio.

You can start and finish the weekly training modules at your own pace, giving you time to implement your learnings and test what’s working. Ask our experts questions about what hasn’t worked. We encourage you to attend the AMA sessions that will take place twice a month, where you can ask questions in a live setting. The 5-Minute Manager group coaching sessions take place each month.