19 – 20 MARCH 2024
An exciting 2 Day Live Streamed Virtual Learning Summit offering affiliates and affiliate managers working across ALL industries a series of informed debates covering new trends and expert led thought leadership workshops designed to help affiliate businesses AMPLIFY their performance!
GET ON DEMAND TICKETS FOR JUST £49
WHY ATTEND?
Benefit from in-depth panel discussions and deep-dive into master classes
Learn with industry leading experts
Our speakers SHOW & TELL exactly what tools, strategies and tactical frameworks you can use to stand out in the competitive landscape
Get practical & actionable help
From the companies who manage millions of dollars / pounds in revenue via performance marketing programs around the globe
Get planned for the year ahead
With a clear strategy and actionable insights helping you focus on growing your affiliate program results
Forge new partnerships
With industry peers from affiliates to digital and SaaS entrepreneurs, CMOs, digital marketers, affiliate and partnership managers, agency owners and affiliate network employees
What TO EXPECT
We’ll be discussing all things digital, partnership and affiliate marketing. After this event, you’ll leave with a clear understanding of the latest trends, where it’s all heading and
how to keep ahead of the curve.
Amplify Summit offers a multitude of sessions, so you choose what applies to you and catch up on what you miss with the replays available for 12 months after the live event.
DELEGATES
EXPERT PRESENTERS
HRS OF CONTENT
(ON DEMAND + LIVE)
COMPANIES ATTENDING
EXPERT SPEAKERS
Laurie Cutts leads agency partnerships at Everflow, the global partner marketing tracking and attribution platform. She is responsible for the success of Everflow’s agency partnerships that help Everflow’s clients grow and scale their affiliate programs. Prior to Everflow, Laurie led partnerships and marketing at Acceleration Partners, the leading global partnership marketing agency. Laurie has extensive experience in digital marketing, affiliate and partner marketing, customer acquisition, e-commerce, mobile, B2B and direct-to-consumer marketing.
Laurie Cutts
Everflow
Adam Riemer is an award winning digital marketing strategist, keynote speaker, affiliate manager, and growth consultant with more than 20+ years of experience. His agency creates and executes integrated and growth marketing strategies based on data points and ROI. From top funnel affiliate marketing to SEO, email, and conversion optimization, he helps brands of all sizes grow and scale.
Adam Riemer
Riemer Marketing
Assaf Dor, CEO and Founder of Cellxpert LTD has a track record you can count on when it comes to all things performance marketing and affiliate partnerships. Being tech driven and innovative at heart, Assaf brings a new and modern approach to how current day to day technological challenges can be overcome to facilitate trusting relationships and success. As an industry veteran, Assaf often advocates “Transparency is Key” and for every aspect of the Affiliate Programme ecosystem, he has implemented a high standard of confidence from both the operators and affiliates in the iGaming industry.
As Cellxpert continues to stay tuned to the market, Assaf brings a lot of knowhow and best practices, while keeping the foundation of Trust and Transparency in mind in terms of technology and operational aspects of the industry.
Assaf Dor
Cellxpert
David Falkner
Growth Development Director, Maverrik
David Falkner
Maverrik
David Pickard
CEO, Phonexa UK
David Pickard
Phonexa UK
Experienced marketing strategist and leader in the sports betting industry. Over 17 years of experience in both marketing and gaming, and a proven record in building global teams, growing profits, and implementing high-growth marketing, digital, and product development strategies within the biggest gaming companies.
Dmitry Belianin
Belianin.com
Gali Hartuv is the CEO of WarriorLab, a global management consulting firm and trusted advisor to the world’s leading businesses and institutions, offering services in Consulting and Strategy, Technology and Digital, Project Management and Operations.
Gali has brought award-winning and niche expertise to the iGaming, sports, and casino industry since 2012. Having spent the majority of his career in the VIP space, Gali was named VIP Idol of the Year 2022 and was selected to judge the VIP category in 2023.
With industry-leading experience in VIP Program Development and Player Management, as well as B2C Operations, Retention Programs, and Player Acquisition, Gali runs Gali’s Guide, the only publicly available VIP-focused knowledge source and blog powered by WarriorLab, currently available exclusively on LinkedIn.
Gali Hartuv
WarriorLab
I am a corporate / commercial associate solicitor with 8 years experience advising clients ranging from startups to listed PLCs.
My particular speciality is advising gaming and betting companies – which range from gambling operators to marketing affiliates – on key aspects of their business: whether that be day-to-day commercial transactions and data protection queries; or once / twice in a lifecycle corporate M&A.
The best thing about my day job is working with commercially-minded people and my entrepreneurial background means that I possess valuable experience developing and maintaining relationships with both colleagues and clients alike.
Gemma Boore
Harris Hagan
James Courtney, CEO and Co-Founder of LUX Rewards, launched his venture at just 21 years-old whilst studying full-time at university. LUX, a renowned card-linked offers provider, collaborates with giants like Mastercard and British Airways, extending cashback offers to over 35 million payment cards in the UK and US. With a successful fundraising record exceeding £3.5 million, including multiple crowdfunding campaigns, James was recently celebrated as EntreConf’s Young Entrepreneur of the Year 2023.
James Courtney
LUX Rewards
For the last 5 years Anastasiia has been working in a variety of roles in the affiliate industry. From being a media buyer to the role of the CBDO of an iGaming media buying team she has been working with hundreds of affiliate programs and advertisers. Now she is bringing her expertise and experience to the PIN-UP Partners Sales team to help new partners make the most of their traffic.
Anastasiia Kaum
Pin-Up Partners
Leanna Klyne is an accomplished Agency Director at Affiverse with over 15 years of experience in affiliate marketing. With her extensive knowledge of the industry, she has successfully managed affiliate programs across multiple verticals, including igaming, retail, B2B/SaaS, and finance.
Leanna excels in creating short- and long-term strategies to optimize performance and drive revenue growth. With her passion for affiliate marketing and her commitment to delivering results, Leanna is a highly sought-after industry leader.
Leanna Klyne
Affiverse
James has been in the affiliate industry for almost 20 years, spending the last 10 years helping grow TopCashback to one of the largest publishers in the world. He is the Group Commercial Director, looking after a number of new product launches and managing the growing US Partnership team. James also runs AffiliateHuddle – a free affiliate conference that is growing in popularity year after year.
James Little
TopCashback
Parul is a charismatic leader and one of the most refined women entrepreneurs in the field of digital and performance marketing in the country. With her roots in Delhi, she completed her education in technical field of engineering from IP university, and started her professional career as a content writer in 2007.
A go-getter by nature, Parul has so far successfully grown the routes of vCommission to newer horizons to become India’s leading Global affiliate network with a team of 100+ people. Her strength lies in team building and providing end-to-end solutions for her client’s marketing requirements that has led the company to be a profitable venture.
She is often invited at public forums to share her knowledge & experience in digital media like, ASSOCHAM, AIMA, IAMAI etc. and envisages to interact on various other platforms.
In her free time, Parul loves to read, write and travel thus exploring newer places and opportunities. She carries a captivating zeal with her that makes her dream larger than life and strives for always achieving her goals.
Parul Bhargava
vCommission
Paula Oyinkan is an Affiliate Marketing Specialist currently working at Avon. As well as freelancing and coaching small businesses in her spare time. She has worked in the digital marketing industry for 7 years and specialised in affiliate marketing for over 5 years. Paula studied Law at Nottingham Trent University. Since then she has not only thrived in the marketing sector but has started numerous businesses ranging from a footwear brand to a black empowerment movement.
Paula Oyinkan
Avon
Petra joined Better Collective as SVP Growth in 2023. Before this she was an integral part of the C-level team at Greek operator KaizenGaming building a solid foundation for international growth both in terms of products, strategy and organisation and Betsson Group, where she was, among other things, driving M&A.
Petra spent 13 years in management consulting, starting her career in McKinsey.
Since then Petra has been working and living in emerging markets within CEE, Africa and South America, specialising in international business development, strategy and sales, online and offline, across industries. She is passionate about getting things done with a clear focus on customers and building strong and diverse teams.
Petra Zackrisson
Better Collective
Rich Kahn is a force to be reckoned with in the world of digital marketing and entrepreneurship. As the proud father of four and a seasoned business professional with over three decades of experience, Rich has established himself as a visionary leader in the industry.
As the co-founder and CEO of Anura.io, Rich has led the development of a cutting-edge ad fraud solution that is changing the game for businesses worldwide. Anura’s advanced technology is designed to identify and eliminate fraudulent activity, including bots, malware, and human fraud, helping companies improve campaign performance and increase ROI.
Rich’s impressive track record of success includes operating a business that made the Inc. 5000 list for five years in a row and achieving an Ernst & Young Entrepreneur of the Year award for technology. He has also led one of the fastest-growing advertising and marketing companies in the United States, a testament to his expertise and business acumen.
With his extensive knowledge, experience, and unwavering dedication to excellence, Rich Kahn is a true inspiration to all those who aspire to make their mark on the world of business and beyond.
Rich Kahn
Anura.io
With a career spanning over two decades in leadership roles across tech and digital landscapes, Richard brings a wealth of experience to his role as CEO of Game Lounge. Richard’s journey in the performance marketing industry is distinguished by his recent tenure at Webgains Affiliate Network, where he served for 7 years as CEO driving the company towards unprecedented growth with his forward-thinking strategies and data-driven approach.
Before leading Webgains, Richard held senior positions at renowned organisations such as Yell, BBC, PWC and Nokia, and also ventured into entrepreneurship with the founding of a travel startup.
Richard is a firm believer in the power of innovation and technology. With his expertise in AI and Machine Learning, he will play a crucial role in leading Game Lounge towards continuous evolution, keeping the company at the forefront of the online gaming and entertainment industry. Richard is based between the vibrant landscapes of Malta and Marbella, and his leadership style is characterised by a dynamic and inclusive approach, fostering a culture of excellence and creativity within the team. His philosophy is to never stop learning!
Beyond his executive responsibilities, Richard is deeply committed to mentoring the next generation of tech leaders. He acts as a Non-Executive Director and board advisor to several technical scale-ups. His passion for nurturing talent and investing in potential is reflected in his role as an angel investor and mentor to many at the beginning of their careers.
Richard Dennys
Game Lounge
Ian is the Co-Founder & CEO at Levanta, a new Affiliate Platform that connects Amazon sellers with revenue-generating publishers, affiliates and influencers to promote their products. Ian previously Co-Founded Grovia, a partner recruitment agency that was acquired by Acceleration Partners.
Ian Brodie
Levanta
Ryan Kliszat
Co- Founder & Director, BrandSwap
Ryan Kliszat
BrandSwap
Sam Aughenpaugh is a senior Performance Marketing professional. Having built her career after grad school in digital and performance marketing both at Razorfish and now at Microsoft as the Affiliate Group Manager. Sam has a detailed knowledge of lead generation, media buying and performance marketing doing everything from trafficking campaigns up and down the customer funnel through to leading a global affiliate team at enterprise level. Sam is passionate about this industry and sharing her knowledge as an avid leader in this industry – which is lucky, because otherwise she’d be in danger of going back to school to do a PHD in something nobody really cares about!
Sam Auchenpaugh
Microsoft
Sarafina Wolde Gabriel has over 19 years of experience in digital marketing and more than a decade’s worth of expertise in leadership within the iGaming and marketing sectors.
Sarafina joined Paysafe’s Income Access, a digital marketing technology and services provider, in 2004 as a leader of its in-house affiliate management team. Serving as Director of Affiliate Marketing, she successfully managed the affiliate department, which collected six awards for the iGB Best Affiliate Network. She then served as the company’s CMO until 2016, which saw the company pick up five awards in the eGR ‘Best Affiliate Software’ category, as well as three ‘Best Acquisition Partner’ awards.
In her role as the VP of Strategy, Sarafina focused on providing direction for marketing and developing innovative solutions, fostering key business partnerships and ventures to acquire new business, as well as expanding the company’s global presence. In 2022, Sarafina made the decision to leave Paysafe after serving for 18 years and took on a new challenge as a senior director with GeoComply, a leading geolocation and fraud prevention company, where she focused on new business development and helping expand the company’s international presence.
Currently serving as Chief Strategy Officer at Rightlander, a marketing compliance company, Sarafina’s responsibilities include developing business strategies to help grow and expand into new markets and verticals, evaluate new product opportunities and build strategic partnerships.
Prior to joining Income Access, completed a Masters Degree in Marketing from the University of Surrey in the UK following a Bachelor’s degree in International Business and Marketing from Concordia University in Montreal, where she was elected as the President of the African Students Association for 2 consecutive terms. During her gap year, she worked with the WTO (World Tourism Organisation) in Lisbon.
Sarafina enjoys running, traveling, going on safari and is a fanatic of Arsenal football club, aka the gooners!
Sarafina Wolde Gabriel
Rightlander
Sasha Boerma is Head of Affiliates at Coastline Gaming and is a veteran in digital marketing with almost two decades of experience. Her corporate and advertising background brought fresh insight and knowledge to her various roles in iGaming. Her passion for challenging the norm, and seeking new opportunities and collaborations has made her thrive within the iGaming affiliate field.
Sasha Boerma
Coastline Gaming
Red Barrington
Owner, Red Star
Red Barrington
Red Star
Vasilii Gamov has been working in advertising for 13+ years, he has experience in iGaming, finance, crypto, e-commerce, video production, health, beauty, and education industries. Currently, working as the Chief Marketing Officer at RichAds ad tech holding. He helps affiliate marketers to reach the highest results, publishers to monetize their websites, and companies to grow their online performance.
Vasilii Gamov
PeakyADs
Irina Pisanko is a distinguished professional and a key figure in the realm of iGaming, currently serving as the Chief Product Officer (CPO) at Alpha Affiliates. With a wealth of experience and expertise, Irina plays a pivotal role in steering the development of the company’s turnkey projects. Under her guidance, the turnkey projects as 1RED, Loki, Spinch and OnLuck stand out for their innovation, user-friendliness, and competitive edge in the dynamic iGaming landscape.
Irina Pisanko
Alpha Affiliates
CEO & Co-Founder, Revving
Chris Pettit
Revving
Renz is the Head of Business Development at PropellerAds, who believes every brand can succeed with the right traffic source. With his experience and passion for strategic campaign planning, Renz worked with hundreds of clients (Direct Brands, Affiliates, Media Buying Agencies) to get measurable and sustainable results. Renz has spoken at various industry conferences and events: Affiliate World Europe, SiGMA Conferences. He is the host of several marketing podcasts, including PropellerOnAir and The Bold Affiliate.
Renz Gonzales
PropellerAds
Hattie Jackson has over 12 years of experience in the affiliate marketing industry, both on the network and publisher side. She started her career at Awin, where she acquired a strong foundation in the industry and developed an impassioned drive for cultivating successful partnerships.
Following her tenure at Awin, Hattie transitioned to Topcashback, the UK’s leading cashback website, where she collaborated with advertisers, agencies and networks across the affiliate landscape. Throughout her time at Topcashback, Hattie played a vital role in building the Partnerships team and eventually assumed the position of Head of Partnerships. Additionally, she became a valued member of the company’s strategy team, providing commercial input from an advertisers perspective. The team’s efforts in driving incremental growth for their partners was highly regarded, resulting in them being awarded the industry publisher of the year accolade on five separate occasions.
At present, Hattie has brought her extensive expertise to Klarna, a renowned company recognized for its Buy Now Pay Later (BNPL) proposition. Over the past couple of years, Klarna has focused on curating a world-class shopping experience, facilitating the connection between brands and highly engaged Klarna shoppers at every stage of their shopping journey through an array of media opportunities.
Hattie Jackson
Klarna
With over 15 years of experience in the online gaming industry, Katy is a seasoned marketing professional specializing in new player acquisition, predominantly within affiliation. Katy has previously managed the affiliate programs for ComeOn Group and Casumo. She is currently working as Head of Affiliates for Bombastic.com a brand new Crypto First Casino, creating and executing strategic plans for optimal traffic and revenue performance.
Katy Stafford
Hit Gaming
Jenny Gonzalez has been in the performance marketing industry for the last decade, becoming a veteran of the online dating industry. She has developed a deep passion for affiliate marketing, online marketing, and branding. Gonzalez embraced that passion and used it as fuel to successfully grow market share and achieve significant milestones for various online dating advertisers that have benefited from her expertise. In late 2019 she decided to switch sides and move to the publisher side of the industry. As a publisher she has been using her in-depth experience in key roles of the industry to help advertisers and a small group of like-minded publishers, improve both conversions and acquisition costs, through a more comprehensive use of technology across several verticals. She is a public speaker and a serial entrepreneur who is deeply passionate about what she does for a living and aims to inspire people curious about the industry to better understand the fascinating world of online marketing.
Jenny Gonzalez
Rocahead
CTO, Webgains
Samuel Rodman
Webgains
Kirill, Head of Affiliates at 1win Partners, excels in driving affiliate growth, managing key accounts, and steering innovative iGaming products across global markets. With a background in CPA team leadership and business development, Kirill’s expertise lies in optimizing campaigns, navigating financial intricacies, and fostering strategic partnerships, all underpinned by a consistent track record of successful team management and engagement in affiliate marketing spheres.
Kirill Mamzilov
1win Partners
With over 14 years’ experience in the Affiliate Marketing sector working from the ground-up for a network, advertiser, and agency. I have a clear understanding of the pain points and opportunities in this exciting sector. I’m currently developing Publisher Discovery and its AI engine, revolutionising how advertisers discover new affiliates and optimise, audit, or migrate their existing programs.
Tom Bourne
Publisher Discovery
Larrie York is a visionary leader renowned for his role as CEO and founder of iwinBACK Inc, a pioneering force in marketing automation software. With over 18 years of experience, Larrie’s expertise in developing and implementing innovative marketing strategies has reshaped industries worldwide.
Over the past years, he has earned a diverse array of degrees, including a Ph.D. in Corporate Communications. Grounded in practicality, Larrie’s academic pursuits align closely with the challenges faced in the business landscape, enabling him to apply cutting-edge insights to real-world scenarios.
Larrie’s relentless pursuit of knowledge and practical application of insights have propelled iwinBACK to the forefront of the industry, empowering businesses to thrive through streamlined communication solutions.
While he has chosen to step down as CEO of iwinBACK after two decades of exceptional leadership, Larrie’s passion for innovation suggests that retirement may only be a temporary hiatus from his transformative work.
Larrie York
iwinBACK
DAY ONE AGENDA
- 13:00 PM - 13:45 PM
- 14:00 PM - 14:45 PM
- 15:00 PM - 15:45 PM
- 16:00 PM - 16:45 PM
M&A Raising Capital to GrowthWe will talk about getting your business ready to raise, or sell. What affiliate entrepreneurs need to know about building long term partnerships and revenue streams, how the industry is moving forward and when to negotiate longer tenures for traffic. We’ll also talk about how to overcome talent acquisition hurdles running global businesses and what tools and services |
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Emerging Markets: A Global ReviewIn this discussion we’ll take a look at what’s happening in the top emerging markets around the globe, to identify where opportunities for growth exist. Experts from around the globe will discuss where affiliates will gain leverage, share interesting insights on player data, usability and on the ground localisation tactics that are working to grow sales delivery right now. |
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Future Forward – Trends you cannot miss out on in 2024!In this discussion we’re bringing experts from multiple industries in Ecommerce to discuss future proofing tactics and new trends that affiliates cannot ignore. If you want to drive traffic, work smarter with your partners and understand how to grow your affiliate program in 2024 this panel is one not to miss! |
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Navigating Rising Acquisition Costs in the Affiliate IndustryDiscovering new niches and negotiating better commercial deals on how best to manage rising costs from affiliate referred customers. |
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DAY TWO AGENDA
- 13:00 PM - 13:45 PM
- 14:00 PM - 14:45 PM
- 15:00 PM - 15:45 PM
Future Proofing your Affiliate BusinessThe experts round table will discuss the future trends that are impacting affiliates working in the iGaming sector. The panel will talk about new trends and tactics affiliates can leverage in a post recession market to drive continued performance growth. We’ll also talk about cookies and how tracking will be affected when Google Deprecation occurs in April 2024 as well as Regulatory impacts that should be acknowledged this year. |
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How to Stay Ahead of Fraud and keep Growing your Program with New Traffic Sources and Performance TypesIn this panel we’ll look at what’s new and changing for 2024 in performance marketing, from cookie deprecation to FTC guidelines and GDPR updates across Europe and with influencers, we’ll cover it all and get you ready to navigate best practices and change helping partners to stay compliant and continue to grow! |
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Incrementality & Tracking: The Need for a Paradigm Shift around Incrementality UPLIFT and Accurate Tracking to build Sustainable GrowthWe’ll be bringing in the heavy hitters to talk through how ineffective tracking can drive incrementality down and what to do about it. From first click to last click and post sale promotions, we’ll talk about everything you need to know to focus forward and AMPLIFY incremental growth this year, leveraging partnerships to the max to deliver it! |
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EXPERT-LED MASTERCLASSES TO HELP YOU TAKE ACTION
You will be listening to industry experts at the Amplify Summit, who will share tips, strategies and learnings with your ticket.
But If you want to go a little deeper, we’ve also got four in-depth, expert-led Masterclass Implementation workshops which will set you up for success in 2024.
- Understanding the new SEO Updates
19th March
Getting over recent Google Algorithm changes and harnessing the power of AI content to rank better. This Masterclass is designed for Affiliates / Publishers who want to get ahead of the recent EEAT changes and build better content that engages audiences with trust. Affiliate Managers should be coming to this too to understand how to support their Content Partners better and learn what to look out for when assessing affiliate sites for their program too!
- Social Media & Lead Generation Tactics - Build your Partnerships with ease!
19th March
Discover the power of Sales Navigator and other tools used by Social Lead Generation companies to build your prospecting list. This jam-packed Masterclass is going to teach you everything you need to know to source, filter and outreach to new affiliate or business referring partners from LinkedIN, Reels, YouTube and more. Learn lead generation techniques that can be used to Amplify your Affiliate Program Performance
and grow your partner database – consistently.
- AI & Automation - Margins of Profit 15 min Live Demos
19th March
Discover how to use new AI tools to generate content that ranks, how to incorporate AI to grow your affiliate business faster and how to leverage it in your program performance too!
- Amplify & Prosper - How to Scale your Affiliate Program in a Live Triage Session
20th March
In this Masterclass we’ll help you Triage your own Affiliate program so you can focus on building momentum in the next 6 months. We’ll take you through a mini audit, an AMA session and answer any of the questions you have related to growing your affiliate program either in house or via an affiliate network too! Whether you’re launching or scaling this Masterclass is a MUST if you want some free consultancy and years of proven advice. Come prepared and leave with tools, plans, and strategies ready to AMPLIFY your performance program with sound advice.
- Motivate and Deliver - Driving Performance Forward with Promotions that Engage
20th March
In this Masterclass we’ll be dissecting how to create promotions that engage your partners and motivate them to deliver more. From psychology to execution you’ll leave this hour session with a clear plan on how to build and attain success with partner promotions that make them feel like VIP’s.
Partner with us
Want to be seen and heard by 1000’s of Affiliate, Digital and Partnership marketers worldwide? Discover how AMPLIFY summit will help you reach an engaged audience and drive new sales for your business!
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