17 – 18 JANUARY 2023
AMPLIFY is a live virtual summit – bringing you the latest insights and trends across affiliate, performance and partner marketing. Get actionable takeaways to help AMPLIFY your program growth & make you thrive in the year ahead.
amplify summit is presenteD BY
WHY ATTEND?
Benefit from in-depth panel discussions and deep-dive into master classes
Learn with industry leading experts
Our speakers SHOW & TELL exactly what tools, strategies and tactical frameworks you can use to stand out in the competitive landscape
Get practical & actionable help
From the companies who manage millions of dollars / pounds in revenue via performance marketing programs around the globe
Get planned for the year ahead
With a clear strategy and actionable insights helping you focus on growing your affiliate program results
Forge new partnerships
With industry peers from affiliates to digital and SaaS entrepreneurs, CMOs, digital marketers, affiliate and partnership managers, agency owners and affiliate network employees
What TO EXPECT
We’ll be discussing all things digital, partnership and affiliate marketing. After this event, you’ll leave with a clear understanding of the latest trends, where it’s all heading and
how to keep ahead of the curve.
Amplify Summit offers a multitude of sessions, so you choose what applies to you and catch up on what you miss with the replays available for 12 months after the live event.
DELEGATES
EXPERT PRESENTERS
HRS OF CONTENT
(ON DEMAND + LIVE)
COMPANIES ATTENDING
EXPERT SPEAKERS
Mike Schmidt is a serial entrepreneur having started two companies, Listn.co (acquired by $SFXE), which became Beatport.com; the largest digital electronic music marketplace in the world and Dovetale.com (acquired by $SHOP), which became Shopify Collabs, the best affiliate and influencer software for Shopify merchants. Aside from leading Shopify collabs, Mike is interested in crypto and nuclear energy projects.
Mike Schmidt
Shopify Collabs
Erin Cigich, 15-year industry veteran, is the CEO of premier global performance marketing marketplace and OPM agency, Perform[cb]. Perform[cb] empowers brands to acquire new customers across diverse digital channels on a pay for results model with over 100 employees working across the globe. Erin has received multiple industry awards, including the University of Florida – “40 Under 40” (2019), Tampa Bay Business Journal – “40 Under 40” (2019) and “Business Woman of the Year” (2011 & 2013), and the Florida Women’s Conference “Glass Ceiling Award” (2013). In 2020, Perform[cb] was also ranked #17 on the Gator100 – a list that honors the 100 fastest-growing, Gator-owned or Gator-led businesses in the world. Under Erin’s leadership, Perform[cb] has undergone tremendous organic revenue growth, in addition to two successful sale processes to leading private equity firms. Cigich has also led Perform[cb], formerly known as Clickbooth, through a series of four strategic subsequent acquisitions – Adperio (mobile app install network), IgniteOPM (OPM agency), ThriveTracker (affiliate media tracking), and Digital Remedy Direct (internal media buying and pay per call execution). Maintaining a focus on company culture and client services are the foundations Erin has built for Perform[cb], earning numerous awards, including Florida Trend Magazine’s “Best Florida Companies to Work For” for seven consecutive years, and #1 CPA Network by mThink’s Blue Book Survey for six years in a row.
Erin Cigich
Perform[cb]
After spending 3 years living in Australia, Stephen has spent the last 8 years launching 2 established Australian businesses into the UK market. With over 14 years of performance marketing experience, Stephen is Finder UK’s commercial lead tasked with establishing Finder as a player in the UK’s hyper competitive financial comparison space.
Stephen Davis
Finder
Chris has had a great deal of experience in sales, marketing, and leadership throughout his career, giving him the adaptability to understand any project and be of value to the process of accomplishing their critical goals.
One of Chris’ strongest assets is his passion and commitment to his clients and partners. His family owned a multi-generational produce wholesale factory, where he learned how to treat customers and deal with their needs at an early age. Having been given this early mentorship by his father, Chris has made a special effort to be a fierce advocate for his customers and a reliable partner throughout his career.
Chris graduated from Lock Haven University with honors, where he was the founder and first president of the university weightlifting club and a passionate member of the university rugby team. After graduating, Chris began his career as a business-to-business sales representative for AT&T, where he was not only a successful sales representative, but was also unanimously elected to the regional ethics committee for AT&T, which served all of Washington DC, Virginia, and Maryland. Continuing his career in wireless communications, Chris was also a Sales Representative for Sprint, selling wireless services in a business-to-business capacity.
Chris worked at Pepperjam, where he was a critical team member, helping to take the company to the next level. Chris was an asset to Pepperjam’s existing clients and was directly involved in new business growth that helped the company reach its revenue goals as well as launch the much anticipated affiliate network. Chris left Pepperjam to continue his work in the affiliate space, working with the agency side of Atrinsic, once again acquiring new customers driving growth and launching their affiliate network.
Today, Chris uses all of his experience to provide business-to-business companies with what they need to create the same kind of growth in their partnership programs that business-to-consumer companies historically have attained. When you work with Chris, you benefit from his expertise and years of successful partnerships – Chris has your back!
Chris Thomas
The Partner Agency
Dan has been in the world of software and services for over 12 years, spending the first half of his career on the affiliate marketing side of the coin before moving into the world of B2B Alliances and Partnerships. Dan is a strong believer that nailing your partnership strategy is THE most critical lever to growth in any business, as it allows you to win more business scalably, predictably and cost-effectively.
Daniel Lancioni
Reveal
As CJ’s Director of Publisher Development in the UK, Jess leads a team geared to maximising publisher monetisation, promoting CJ’s publisher partners to the 3,800 global advertisers on the network. Jess’ team harnesses CJ’s bespoke publisher-focussed technologies, data, and insights, alongside a deep network-level understanding of the network’s publishers, advertisers and agencies. Before joining CJ, Jess was publisher-side at LTK (formerly rewardStyle and LIKEtoKNOW.it), a role which affords her a strong understanding of the opportunities and challenges faced by publishers.
Jessica Wong
CJ.com
With well over 20 years experience in SEO and digital marketing, Martin has been there and seen it all. From niche affiliate site marketing, through to leading the largest, most profitable SEO teams in-house and agency side in the world, he brings a wealth of knowledge and experience.
Martin currently runs a specific Enterprise focused digital marketing consultancy, MOGmedia, working with some of the world’s largest brands on their particular search challenges.
Prior to that Martin was head of SEO, Content and Platform at Expedia, having also been marketing director for the Expedia Affiliate Network. Martin also worked as a poker and casino affiliate between 2000-2007, running a top 20 (*alexa) poker and sportsbook.
Having spoken at and keynoted over 60 events around the world since 2010, Martin is also an accomplished speaker on all things search and digital marketing industry related.
Martin MacDonald
MOGmedia
18 years agency side experience of working within digital and performance marketing, including all direct to consumer channels across Paid Media and Performance Content. Paul leads a team of 200+ experts across a range of disciplines. Over the past 3 years the team have won 18 specialist awards including the prestigious Grand Prix at the Performance Marketing Awards for running world class channel activities as well as end to end, data driven marketing campaigns. Paul was recently voted in the top50 industry leaders via PerformanceIn and really enjoys participating in industry events such as judging industry awards.
Performics are a world class performance and digital marketing agency that buys media, creates content and optimizes brand experiences to business outcomes, across the entire consumer decision journey through our proprietary approach of unlocking intent to deliver favourable outcomes.
Paul Kasamias
Performics
Dominic Wells is the CEO and Founder of Onfolio. Dom is responsible for developing and implementing Onfolio’s long term business strategy. He is a serial entrepreneur with more than a decade of experience investing in and building digital businesses. For Onfolio’s investors, Dom has built a diverse and profitable portfolio of online businesses that deliver consistent returns. Dom is passionate about entrepreneurship and regularly speaks on digital business strategy, online business investment and profitable growth opportunities. For Dom, diversification and exceptional talent are the keys to sustainable growth.
Dominic Wells
Onfolio
Carlton Hoyt, PhD, has been in marketing since graduating with a doctorate in neuroscience from Rensselaer Polytechnic University in 2008. He initially worked in life science marketing, deciphering how to persuade and influence an audience of scientists who are literally trained to be both analytical and deeply skeptical. He started a life science marketing agency, BioBM, in 2010 and a laboratory equipment distribution company, Laboratory Supply Network, both of which are still in operation. He is currently the Senior Vice President of Operations at Deepwaters, a cryptocurrency FinTech developing technology to make FTX-like implosions impossible, and is a co-founder of Beam Ads, an AdTech startup seeking to leverage blockchain analytics to unlock an entirely novel and data-rich targeting methodology for advertisers.
Carlton Hoyt
BEAM Ads
Over 25 years leadership and executive experience within organizations of all sizes (from start-ups to national corporations) and business models. Managed teams across all functional areas and through fast-paced growth.
Lisa Riolo
Impact.com
Jeremy Aaronson is the Chief Revenue Officer at UpSellit and is responsible for the strategic direction and global growth of UpSellit. As a seasoned professional with over 20 years of experience, Jeremy is a proven leader with a breadth of industry experience and a true passion for building global partnerships.
Under Aaronson’s leadership, UpSellit has consistently received recognition from clients, partners, and other industry-leading organizations. In addition to receiving the first ever “Best Tech Publisher” award at the Global Performance Marketing Awards, UpSellit has accepted the “Best Use of Data” award two consecutive years in a row.
Aaronson’s continued thirst for knowledge has led him to complete specialized training programs in Executive Leadership and Sales Management. Outside of the office, Aaronson’s personal background is deeply rooted in family values and purpose-driven work. He enjoys adventuring with his family and currently sits on the Board of Directors for local nonprofits, Faceoff With Cancer and the Yarrow Family YMCA.
Jeremy Aaronson
UpSellit
Allan is the VP of Sales & Growth at Intelitics, a marketing-tech and analytics services company that provides data driven user acquisition at scale across online and mobile channels leveraging their proprietary innovative igaming focused marketing technology stack. Allan has been in the industry since 2011, delivering tailored and proven user acquisition strategies across all igaming verticals. Outside of work, Allan enjoys consuming as much live sports as possible, as well as traveling with the family, and discovering new places that are considerably warmer than Montreal in the Winter months.
Allan Petrilli
Intelitics
Tyler has led the marketing function at PartnerStack since 2020, responsible for sourcing 50% of revenue and elevating the brand to being recognized as the #1 Partner Management Solution and #1 Ecosystem Management Platform.
Prior to joining PartnerStack in 2020, Tyler spent 15 years in revenue generating roles, both agency and client-side. Highlights include leading the enterprise unit of Canada’s largest performance marketing agency — a $25M business unit. Tyler has also held the Head of Marketing role at organizations such as Precision Nutrition (Exit: Boston Ventures), FlightNetwork (Exit: CVC Capital), and Enghouse Interactive (TSE: ENGH). Tyler is a sought after speaker on the topic of growth marketing, search engine strategies, and demand generation. He currently teaches Digital Marketing at the University of Toronto and was named to Marketing Magazine’s 30 Under 30 in 2012.
Tyler holds a BA from Wilfrid Laurier University and an almost complete Masters in Design, Strategic Foresight and Innovation from OCAD University.
Tyler Calder
PartnerStack
Paddy McGill is Amplify’s 2023 Event Manager and masterclass host. With a career spanning 10 years in the affiliate and partnership marketing industry. Paddy now works with SAAS companies, content creators and top online academies to setup, launch and manage their affiliate programs, virtual summits and webinars through his consultancy PartnerPixel
Paddy McGill
Affiverse Ltd
With at least 10 years’ experience of digital marketing and ecommerce projects with large UK and international brands as well as a number of small SMEs, Rishi has been exposed to a broad range of brands which enabled him to prove successfully that he can add real tangible value to their business models. He specialises in ROI based Online Marketing, which includes the full mix from SEO to PPC, social to email, and has a well placed presence on the local and international search communities, a globally recognised SEO and Content Marketing Blog, and a large sphere of influence within the online community on Twitter. Rishi is highly experienced in SEO, both technical and non-technical aspects. Moreover, he has developed a number of content strategies for businesses over the years, for not only SEO, but lead generation to conversion
Rishi Lakhani
FastFwd
Jason Fairchild is a recognized leader in the ad tech industry with a proven track record of innovating and scaling new technologies and business models at the intersection of media and technology. He is the co-founder and CEO of tvScientific, a ConnectedTV (CTV) advertising and attribution platform. An Idealab company, tvScientific is the first performance platform for CTV, offering a self-managed solution that combines media buying with deterministic measurement and attribution. Before tvScientific, Jason was the co-founder and CRO at OpenX, a pioneer in the programmatic advertising space. Before OpenX, Jason was an early executive at GoTo.com, the inventor of the paid search business model that now generates 200B in annual advertising spend
Jason Fairchild
tvScientific
Nick is a social video expert and leads the Switcher Studio team as CEO, and Co-Founder. Since 2014, he has led the company to partnerships with Facebook Live, LinkedIn, Microsoft Stream, and has garnered features in TechCrunch, USA Today, Inc. Magazine, and BBC. Nick also serves as a FastCo. Contributor, and is a member of the highly competitive Endeavor Entrepreneur network.
Nick Mattingly
Switcher Studio
Daniel Priestley, Entrepreneur Of The Year ’22 and 4x Best Selling Author, is on a mission to develop entrepreneurs who stand out, scale-up and make a positive impact in the world. As a leading authority in scaling strategies, Daniel works with 500+ entrepreneurs each year to develop their businesses through accelerator programs as well as supporting thousands of brands to generate data-rich leads each year through ScoreApp. A successful entrepreneur, international speaker and best-selling author, who appears regularly in the media, Daniel’s reputation and extensive experience has seen him advising for inc500 leaders and unicorn entrepreneurs with global HQ’s in Australia, UK, US/Canada and Singapore.
Daniel Priestley
ScoreApp
Ethereum researcher & cryptocurrency professional with a passion for what’s next in Web3 and blockchain technology in the fast-paced, ever-evolving industry. Previously, a specialist in the electronic music industry. Skilled A&R with 15 years of experience in label & artist management, a passion for brand & artist development with a deep understanding of modern trends.
Christopher Acworth
Yolo Group
Senior Product Manager with over 10 years’ experience in identifying customer problems and developing banking, payments and digital asset solutions. Passionate about exploring and unlocking the power of new emerging technology to develop innovative solutions and enhance customer experiences.
Pritpal Shokar
One.io
Coming Soon
James Boden
CAKE
Leandro is the Co-Founder and CEO of FUUL. In his previous positions he served as Founding Member & CMO at Trocafone, a late-stage tech venture focused on the second-hand smartphone market in Latin America. Prior to Trocafone, Leandro was part of the first mobile marketing team at Despegar (NYSE:DESP) and co-founded BullMetrix, the leading independent digital consultancy firm based in Latin America.
Leandro Schlottchauer
FUUL
Alex Springer leads the Sales and Solutions Architects teams for impact.com and is a passionate advocate of the partnership economy. He works with brands to implement advanced tracking and crediting and increase return on ad spend realised through partnerships. He has worked in the affiliate and marketing tech industry as a Solutions Architect, Product Specialist and Sales Director, growing impact.com’s business in the US and Europe.
Alex Springer
impact.com
James has been in the affiliate industry for almost 20 years, spending the last 10 years helping grow TopCashback to one of the largest publishers in the world. He is the Group Commercial Director, looking after a number of new product launches and managing the growing US Partnership team. James also runs AffiliateHuddle – a free affiliate conference that is growing in popularity year after year.
James Little
Top Cashback
Megan is a seasoned Senior Online Gaming Professional in the industry since 2003, and a regular speaker at major events across the globe about driving a great customer and employee experience.
Delivering motivational talks, including TEDx , Megan promotes her philosophy on the importance of being present, having fun and living and working in kindness. Megan loves people, animals and tricky situations, always convinced that there is a solution behind every problem.
Megan Easey
SunContract
- 12:30 PM - 13:15 PM
- 13:45 PM - 14:30 PM
- 14:45 PM - 15:30 PM
What the BIG affiliate performance marketing trends are for 2023An in-depth panel discussion with a selection of industry leading performance marketing experts who will be sharing exactly where they think the future of affiliate & partnership marketing will be headed this new year and what program managers need to be focussed on to achieve more. We’ll be discussing all the latest affiliate industry trends, ideas and strategies. Helping you to listen, learn and AMPLIFY your performance channel delivery. |
---|
Ecommerce & consumer shopability: What brands / affiliates will need to do nextIn this panel we’ll discuss how consumers’ buying behaviours are being re-shaped by innovation in marketing tech and tracking advancement. Listen into what is new and changing for retail brands to take note of, and tune in to understand how you can create better best practices to help partnerships flourish. We bring together a panel of experts who understand conversion. We will talk you through the biggest ideas, trends and tactics they are helping to deliver that drive incremental growth and AMPLIFY sales. |
---|
Engaging the partnership economy: How to navigate and build successful Brand-to-Brand partnershipsIn this panel we’ll detail exactly how you can navigate the partnership economy to build brand to brand relationships that drive incremental sales for your business in the performance channel. We’ll talk about how to find the right partnerships, how to set these up for success and what metrics and preparation points need to be met to measure both party results. Listen in to understand where and how to begin brand partnerships successfully in your program offering. |
---|
- 12:30 PM - 13:15 PM
- 13:45 PM - 14:30 PM
- 14:45 PM - 15:30 PM
What the BIG affiliate performance marketing trends are for 2023
An in-depth panel discussion with a selection of industry-leading performance marketing experts will share exactly where they think the future of affiliate & partnership marketing will be headed this new year and what program managers need to focus on to achieve more. We’ll be discussing all the latest affiliate industry trends, ideas and strategies.
Helping you to listen, learn and AMPLIFY your performance channel delivery.
Ecommerce & consumer shopability: What brands / affiliates will need to do next
In this panel we’ll discuss how consumers’ buying behaviours are being re-shaped by innovation in marketing tech and tracking advancement. Listen into what is new and changing for retail brands to take note of, and tune in to understand how you can create better best practices to help partnerships flourish. We bring together a panel of experts who understand conversion.
We will talk you through the biggest ideas, trends and tactics they are helping to deliver that drive incremental growth and AMPLIFY sales.
Engaging the partnership economy: How to navigate and build successful Brand-to-Brand partnerships
In this panel we’ll detail exactly how you can navigate the partnership economy to build brand to brand relationships that drive incremental sales for your business in the performance channel. We’ll talk about how to find the right partnerships, how to set these up for success and what metrics and preparation points need to be met to measure both party results. Listen in to understand where and how to begin brand partnerships successfully in your program offering.
- 12:30 PM - 13:15 PM
- 13:45 PM - 14:30 PM
- 14:45 PM - 15:30 PM
New SEO & Search: Modern approaches to amplifying content-based partnerships in your affiliate programAn in depth panel discussion with a selection of industry leading performance marketing experts who will be sharing exactly where they think the future of affiliate & partnership marketing will be headed this new year and what program managers need to be focused on to achieve more. We’ll be discussing all the latest affiliate industry trends, ideas and strategies, helping you to listen, learn and AMPLIFY your performance channel delivery. |
---|
Getting ahead of cookie deprecation changes in 2024With Google changing its policies and moving cookie deprecation back to 2024, what will brands and partners need to do to plan for this change? We explore why affiliates must focus on building brands and what program managers should be doing to help this transition. We’re bringing together a panel of experts who can talk through potential pitfalls and how to get ahead of this with ease in this user focussed session. If you’re not sure what you should be doing and how to manage this change in your budget or brand strategy – this panel is NOT to be missed. |
---|
Web 3.0 & Crypto: How will crypto and metaverse collide and impact performance marketing in 2023 and beyond?Our final panel will explore the performance marketing landscape in Web 3.0 and Crypto. We’ll cover various topics from hand-selected industry experts who can help navigate key questions and challenges we are all facing in our day-to-day delivery and understanding of this next iteration of the internet as we know it. |
---|
- 12:30 PM - 13:15 PM
- 13:45 PM - 14:30 PM
- 14:45 PM - 15:30 PM
New SEO & Search: Modern approaches to amplifying content-based partnerships in your affiliate program
An in depth panel discussion with a selection of industry leading performance marketing experts who will be sharing exactly where they think the future of affiliate & partnership marketing will be headed this new year and what program managers need to be focused on to achieve more. We’ll be discussing all the latest affiliate industry trends, ideas and strategies, helping you to listen, learn and AMPLIFY your performance channel delivery.
Getting ahead of cookie deprecation changes in 2024
With Google changing its policies and moving cookie deprecation back to 2024, what will brands and partners need to do to plan for this change? We explore why affiliates must focus on building brands and what program managers should be doing to help this transition. We’re bringing together a panel of experts who can talk through potential pitfalls and how to get ahead of this with ease in this user focussed session. If you’re not sure what you should be doing and how to manage this change in your budget or brand strategy – this panel is NOT to be missed.
Web 3.0 & Crypto: How will crypto and metaverse collide and impact performance marketing in 2023 and beyond?
Our final panel will explore the performance marketing landscape in Web 3.0 and Crypto. We’ll cover various topics from hand-selected industry experts who can help navigate key questions and challenges we are all facing in our day-to-day delivery and understanding of this next iteration of the internet as we know it.
EXPERT-LED MASTERCLASSES TO HELP YOU TAKE ACTION
You will be listening to industry experts at the Amplify Summit, who will share tips, strategies and learnings with your ticket.
But If you want to go a little deeper, we’ve also got four in-depth, expert-led Masterclass Implementation workshops which will set you up for success in 2023.
- How to build a marketing scorecard that delivers sales leads that will convert!
Tuesday 17th January, 15:45 PM – 16:45 PM
Ever wondered what scorecard marketing is? Well, it’s not just a buzzword but a key mechanic that affiliates and affiliate managers can use to grow their reach, build engaged leads, and create automatic funnels that help build your first party data No matter what industry you’re working in, this MasterClass led by Daniel Priestley and Steven Oddy will give you the insider scoop on how to amplify your audience and convert!
- Learn the power of score card marketing
- Build an automated lead generating funnel that does the heavy lifting increasing your customer sales
Tactical and practical advice for affiliates, publishers and program managers alike and a suite of cheat sheets, tools and marketing support to AMPLIFY your performance + growth
- How to get started with CTV advertising to grow your business
Tuesday 17th January, 17:00 PM – 18:00 PM
Join this interactive masterclass session where he’ll do a deep dive into CTV advertising and why it’s the next great opportunity for advertisers to grow their business. Learn how CTV advertising can now leverage massive data and cutting-edge science to automate and optimize TV advertising to help advertisers meet their performance goals.
- Video Commerce: How to develop a strategy around video that builds community and drives revenue.
- SEO every Affiliate Manager should know!
Wednesday 18th January, 17:00 PM – 18:00 PM
Join Rishi Lakhani one of the UK’s top SEO’s to get behind the scenes of what goes into building a successful affiliate website and how as an affiliate manager you can learn what to look out for when inviting SEO partners into your program mix. A MasterClass not to be missed if you’re looking to level up your SEO knowledge and learn new skills to help you understand how to work with SEO and content based affiliates – much better!
Partner with us
Want to be seen and heard by 1000’s of Affiliate, Digital and Partnership marketers worldwide? Discover how AMPLIFY summit will help you reach an engaged audience and drive new sales for your business!
DELEGATE AND SPONSOR FEEDBACK