For our final podcast of the season, Lee-Ann is joined by Jared Fuller and Isaac Morehouse: co-founders of PartnerHacker. PartnerHacker aims to create a movement that drives partnerships first – helping brands connect and speak directly to their target audiences.
You can find out more about the Partner Hacking principles by tuning into the PLX Summit 2022 which took place on the 7 November – Over five days and covered start-ups, products, marketing, sales, and success in industry-led expert panels, talks and workshops. Access recordings of this year’s summit on the PLX Summit website, for free!
Listen to find out more about:
- The launch of the “partnerships moment” and what that means for businesses
- The ecosystem of the partnerships marketplace
- What to get right before you jump right into creating a brand partnership
- Who can be an influencer? (Psst. It’s everyone.) and more!
Key segments of this podcast and where you can tune into go direct
[10:00] – The importance of building trust in your brand
[13:00] – The affiliate’s place in the partnership economy
[18:00] – Key points to address before gearing up as a start-up
[20:00] – Putting your partnerships first
[31:00] – The energy of youth meets the wisdom of age in the affiliate movement
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