This week, Lee-Ann is joined by another incredible guest to continue season 4 of the Affiliate Marketing Podcast. In this episode, Lee-Ann is joined by Ory Weihs, the founder at Team Odeon.
Ory Weihs has worked in the affiliate marketing industry for over 18 years now and has a great history within the industry. He started his career by running a small affiliate network, before slowly starting up to build up some affiliate and SEO websites. A number of years later he went on to set up a market leading performance marketing company known as XLMedia and since then he worked on a number of different affiliate projects. In 2020, Ory founded a higher education and vocations focused performance marketing company, known as Team Odeon, which connects prospective students and education providers through high-intent lead generation. To learn more about Team Odeon, make sure to visit their website at https://www.teamodeon.com/ and https://www.degreechoices.com/.
Listen to hear more about:
- How affiliate marketing can play a part in a number of different industries, even the education sector.
- How affiliate marketers can find a niche in the market and how they can use it to their advantage.
- The future of affiliate marketing and the role it plays on certain businesses.
[04:00] Ory talks about how XLMedia became the first iGaming business to be listed on the stock market.
[11:15] Ory explains how Team Odeon provides customers with guidance and assistance.
[23:00] Lee-Ann and Ory talk about the future of affiliate marketing and how it will play a part in future businesses.
[30:30] Lee-Ann discusses how focus should remain on serving a customer needs and providing them with value, even in affiliate marketing.
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We will be adding new episodes as we continue our 4TH SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!
