If you’ve been tuning in to the Affiliate Marketing Podcast this season, you’ll know just how many impressive guests we have had on. Lee-Ann has been joined by experts in BlockchainSV, partner discovery and so much more. If you’ve missed this chart-topping season, don’t worry as you can still catch all of the episodes on Spotify and Apple Music.
As we bring Season 4 to a close, we are reflecting on the affiliate marketing industry and the growth that it has experienced over the past few years. In the final episode of Season 4, Lee-Ann is joined by Affiverse Head of Agency Leanna Klyne. Leanna has years of experience in managing affiliate programs and is considered an expert by her peers.
Listen to hear more about:
- Performance marketing and how it can be used
- The key issues that brands are struggling with
- Why outsourcing affiliate management can be beneficial
[05:20] Leanna talks about the growth of affiliate marketing and the focus that brands are putting on partnerships.
[08:00] Listen to hear Lee-Ann’s thoughts on how brands are standing out from their competitors in this space.
[14:00] Leanna and Lee-Ann discuss smaller brands that may be coming to market and launching a new affiliate program.
[23:00] Listen to hear about the importance of having your links in a visible place on your website.
If you like what you’ve heard, why not book a free call with our agency team to find out more?
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Stay tuned as we’ll be back soon with SEASON 5 of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on partner discovery, affiliate management and so much more!
