The world of online content is evolving at an alarming rate, and at times it’s easy to feel like you’re being left behind. Sarah Sangster, digital marketing specialist and head
We caught up with Irish Bookmaking brand Mintbet.com Marketing Director – Thomas MCBride, at Affiverse’s Bootcamp event yesterday at Stamford Bridge. We asked how they are bootstrapping their marketing strategies
MMIG, the Frankfurt-headquartered marketing consultancy whose MMIG Connector product streamlines recruitment for iGaming brands’ affiliate teams, has announced a referral partnership with Income Access, Paysafe’s marketing technology and services provider.
Mobile optimisation and mobile traffic are hot topics for discussion here at Affiverse. There is no denying that mobile traffic is on the rise and with mobile betting being a
Income Access, Paysafe’s marketing and technology services provider, has released a new survey report, entitled State of Play: iGaming’s Affiliate Marketing Industry. The report includes statistical and anecdotal insights on the
We caught up with founder of wag.io, Roo Wright about how the affiliate industry is changing and how programmes can ensure they remain compliant and support continued revenue growth. We
With the AI Bootcamp rapidly approaching this week, and a sold out event , we wanted to share what affiliates can expect to learn from attending this year’s bootcamp. If
XLMedia is celebrating another record breaking year, after its annual results for 2017 revealed gross profits increased to $73.1 million up 37% from 2016. The affiliate marketing firm has benefited
Broadway Gaming has made the decision to change the name of one of its brands, on the back of a UK Advertising Standards Authority (ASA) ruling. Following a single complaint, the ASA
The average casino, sportsbook or bingo punter tends to get a lot of emails into their in box on a daily basis due to the aggressive retention programmes run by
After posting a record breaking final quarter results in 2017, affiliate marketing network Catena Media looks set to continue its expansion plans with the acquisition of online betting comparison site,
Industry publisher Better Collective has outlined its intention to strengthen its position within the highly regarded Nordic betting market revealing that it has acquired the assets of Finnish affiliate, Premium
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