In this week’s podcast episode, Lee-Ann is joined by Vitaly Anisin, Head of Content Marketing at Alpha Affiliates. They discuss content marketing and its importance in affiliate programs and cover
IAB Europe recently announced the release of its European Retail Media Measurement Standards for industry feedback. These standards aim to establish a common framework for measuring and evaluating retail media
The Affiverse AMPLIFY Virtual Summit is fast approaching and we are counting down to the event on March 19 and 20. We are proud to shine the spotlight on Phonexa
Affiliate marketers in the financial services industry face a new landscape following the Consumer Financial Protection Bureau (CFPB) issuing a new circular of guidance on “preferencing and steering practices” by
Seeking to energise the affiliate marketing space, Exness Affiliates rolls out a dazzling new challenge with Apple gifts for marketers. Exness Affiliates, an award-winning CPA program in fintech, is launching
Building a strong network of affiliates is crucial for the success of any affiliate program. However, the recruitment process can be tricky, and falling into certain pitfalls can hinder your
This week, Lee-Ann invites Floris Assies (Founder and CEO, BetterWorldCasinos.com) and Steven Vrolijk (Managing Partner, XY Legal Solutions) to discuss the strategies and current trends in the iGaming industry in
In affiliate marketing, success can hinge on the smallest details such as the tools and technology that you choose to use to gain a competitive traffic advantage. Having a strong
Attending events like Affiverse AMPLIFY 2024 is crucial for professionals in this field to stay ahead of the curve, foster industry connections, and gain invaluable insights into emerging trends. Our
Affiliate marketing thrives on collaboration. It’s a partnership where both affiliates and merchants (or advertisers) work together for mutual success. While the foundation of this partnership lies in performance-based commissions,
The popularity of affiliate marketing continues to soar, due to its effectiveness, flexibility, and potential for lucrative partnerships. For those involved in affiliate marketing, whether as affiliates or managers, there
Words: Ben Smye, Head of Marketing at Global Savings Group Are coupon sites a valuable affiliate channel or do they simply cost margin by driving sales from customers that would
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