It’s double trouble in the affiliate podcast this week. Lee-Ann is joined by not one but two key members of the Heylink team. Heylink is a tracking and automating technology
Affiliate marketing is an incredibly broad and varied sector. Almost every industry will have affiliates promoting products for companies and spreading the word about new services, the pet industry being
“Eat a two-week-old unrefrigerated pie…” That sentence alone should send you into a chorus. Dumb Ways to Die is iconic. It’s a public health and safety campaign from Melbourne, Australia, made
As the owner of any kind of business, be it an affiliate marketing company or an ecommerce platform, your brand’s image and identity is everything. Brand image should convey a
Over the past few years, we’ve seen the concept of remote working become incredibly popular. At first, it was made necessary by pandemic lockdowns, but since restrictions have been lifted
Join Lee-Ann in the Affiliate Marketing Podcast to discuss trends in affiliate marketing, including WOM marketing, with Shopify Collab’s Product Leader, Mike Schmidt. You know Shopify. Its adverts are fast-paced
No one can be a master of their industry without looking at what came before. Even The Beatles and Bob Dylan had to take inspiration from what came before. You
We are delighted to announce that we will once again be hosting the ELEVATE Summit on July 18–19 2023. This two-day virtual live streamed summit brings together some of the
SAVE THE DATE! Are you working in the Affiliate and Performance Marketing industry? Will you be in Cape Town on 5th May? Join Lee-Ann Johnstone (founder of Affiverse) for cocktails,
This week, Lee-Ann is joined on the Affiliate Marketing Podcast by Michelle Goodall. Michelle has spent 25 years in the marketing and communication industry and is currently CMO at Guild,
TikTok trends move at lightning speed. We’re still trying to figure out if someone calling us “sick” or “ill” means a good thing or not. But we’re not here to
Generation Alpha is the youngest generation. We will have to start shifting our language when it comes to “marketing to young people” to understand that that means Alpha, not Gen
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