In this exclusive interview, we speak with Steven Madden, the Head of Content (Betting) at Bonus.org, a seasoned professional with over 20 years of experience in the online gambling industry.
Artificial intelligence is making its mark across industries, and affiliate marketing is no exception. AI tools are becoming increasingly valuable for affiliates, helping them boost productivity, personalise content, and make
Building an online business doesn’t have to be expensive. For entrepreneurs with a limited budget, there are plenty of strategies that allow for growth without major financial commitments. Whether it’s
As the iGaming industry continues its rapid growth, 2025 promises to be another transformative year. The rise of new technologies, evolving player preferences, and increasing regulation are shaping the landscape
October was a month of game-changing insights, valuable resources, and strategic updates for the affiliate marketing community. As we step into November, let’s revisit the highlights that can help you
As part of its commitment to tracking industry trends, the Performance Marketing Association (PMA) recently released the 2024 U.S. Performance Marketing Brand Survey, which offers insights into the current state
The UK’s recent Budget announcement has left many self-employed affiliates and SME owners in the digital space assessing how new changes may affect their bottom line. From tax adjustments to
The clock is ticking down on the FCC’s new 1-to-1 Consent Rule, with less than 90 days left until it takes effect. This regulation requires affiliates to have explicit, individual
Adam Ross, CEO of affiliate marketing network Awin, recently announced a significant move to address pressing issues in tracking accuracy and data transparency within the affiliate industry. These challenges have
In 2006, Shivaun and Adam Raff launched Foundem, a price comparison website they had built with high hopes and significant personal investment. Foundem aimed to allow users to compare prices
In the competitive iGaming world, attracting and keeping top talent is essential. Alpha Affiliates has crafted a recruitment strategy that goes beyond merely filling roles. By focusing on those who
A seamless user experience in iGaming payments is critical for customers and merchants alike. For customers, smooth payment processes are essential for maintaining engagement in a fast-paced, entertainment-driven environment. Friction
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