Sports betting startup, Betsperts Media & Technology Group, has closed a $6m Series A funding round and welcomed a number of new investors. The company, which boasts one of the largest sports betting audiences in the United States, is home to the Betsperts app, Fantasy Life app, and livestream media content.
New investors
Chicago-based Betsperts has welcomed new investors in the form of Verance Capital and Series A lead HBSE Ventures, who own and operate the Philadelphia 76ers and the New Jersey Devils. They join previous investors Parlay Capital Holdings, LLC, Velo Partners, and current founder and CEO of Bettor Capital, David VanEgmond.
Partner at HBSE Ventures, Andy Roos, is thrilled by the partnership: “HBSE Ventures is excited to support Betsperts in their next phase of growth, as they aim to become the social network for sports betting and fantasy sports. Sports bettors and fantasy players have no shortage of outlets, but we believe there is a strong need for a solution that cuts through the noise and provides access to the best content, whether user-generated or from recognized experts. Betsperts will leverage this content to attract consumers across its complementary platforms and take advantage of the explosive growth the sector is experiencing.”
A step towards growth
The move comes just months after Betsperts acquired Matter Berry’s Fantasy Life app in May this year.
CEO of Betsperts, Reid Rooney, discussed the future of the company: “This capital gives us the opportunity to heavily invest in growing the userbase with investments into marketing technology, more content, and continues to allow us to look at strategic acquisition opportunities. We want to be where the social conversation lives for fantasy sports and sports bettors as more states (and provinces) legalize sports gambling.”
