New publisher partnership connects leading brands with thousands of vetted publishers to uncover additional revenue streams through Everflow’s Marketplace
Everflow, a premier partner marketing platform, has announced a strategic collaboration with Skimlinks, the world’s largest commerce content monetisation platform. This partnership combines Everflow’s sophisticated tracking technology and curated Marketplace with Skimlinks’ extensive network of premium editorial content publishers.
Strategic Alliance Delivers Powerful Commerce Content Monetization
The partnership between Everflow and Skimlinks brings together measurable expertise in commerce content monetization, transparent performance reporting, and preferred partner matching. This collaboration is designed to scale revenue opportunities between advertisers and publishers in a mutually beneficial relationship.
Everflow clients now gain access to Skimlinks’ global network of top-tier publishers through the Everflow Marketplace. This hub for trusted growth connections uncovers scalable revenue opportunities, accelerates growth through vertical-aligned partnerships, and complements existing revenue streams from other marketplaces.
“We are delighted to partner with Everflow. Our partnership will bring new and innovative opportunities for Everflow’s advertisers to collaborate with our extensive network of publishers. We look forward to the long-term success this will help drive,” said Gaurav Arora, Global Partnerships Director at Skimlinks.
Expanded Reach Through Premium Publisher Network
By leveraging Skimlinks’ network of more than 60,000 publishers—including half of the top content publishers in the US and UK such as Condé Nast, Hearst, Yahoo!, Huffington Post, and MailOnline—Everflow clients gain exposure to a fresh set of high-quality publishers. This significantly broadens their potential reach and opportunities to drive additional revenue.
The integration provides complete transparency, giving Everflow clients access to comprehensive data on the specific publishers driving traffic and sales. This deeper level of granularity enables brands to make more data-driven decisions and refine their affiliate strategies with detailed information broken down by publisher, including metrics on clicks, conversions, average order value, and conversion rate.
Enhanced Client Support and Publisher Relationships
“We believe this strategic partnership will have an immediate and meaningful impact by helping every merchant in the Everflow Marketplace unlock new revenue streams and rich partner diversification opportunities,” said Ed Ceballos, Vice President of the Partner Ecosystem at Everflow.
As part of this collaboration, Everflow clients will benefit from more direct relationships with the Skimlinks team. This facilitates more relevant connections with key editorial partners and expert guidance to optimize affiliate campaigns, ensuring better alignment with performance goals.
“With full transparency and the ability to forge direct connections with leading publishers, Everflow clients will now have access to 1,000’s of new ways to generate revenue,” said Dani Lyon, Head of Publisher Development at Everflow.
About Everflow
Find revenue that scales using Everflow’s Partner Marketing Platform. Amplify performance partnerships and marketing, discover new affiliates for growth, and identify your highest ROI traffic sources. Join 1,100+ brands at the forefront of growth, including JG Wentworth, ClassPass, and Golden Hippo.
To learn more about how Everflow can help manage, track, and optimize your partner marketing and affiliate efforts or join Everflow Marketplace, visit everflow.io.
About Skimlinks
Skimlinks is the leading commerce content monetization platform. Its technology automatically monetizes product links in commerce-related content to earn publishers a share of sales they drive. Its platform is a one-stop solution providing the technology and the data to start and scale content commerce strategies across desktop and mobile.
Skimlinks is a Taboola company. Learn more at skimlinks.com.
